GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon and homedepot.com from January 1 to August 31, 2026, Chicago Metallic — a brand owned by Lifetime Brands (NASDAQ: LCUT) — carries an average product price of $21.20. Distribution is heavily concentrated, with Amazon accounting for 94.1% of year-to-date revenue and homedepot.com contributing the remaining 5.7%. Revenue has climbed 17.5% over the tracked trend period, though the most recent month cooled with a 6.7% month-over-month decline. Pricing has trended upward as well, rising 7.8% overall to a recent monthly average of $21.56, despite a slight 2.0% dip versus the prior month. Together, the data points to a brand gaining momentum on a single dominant channel while gradually repositioning toward higher price points.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 17% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 8% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Chicago Metallic on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Chicago Metallic.
BY REVIEW COUNT
Across 510K ratings on 2 channels, Chicago Metallic averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 510K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$17.04
Price
$162K
Revenue
$29.60
Price
$129K
Revenue
$18.10
Price
$107K
Revenue
$33.23
Price
$70K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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