GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026 across Amazon, Lowes.com, and HomeDepot.com, Built generates the vast majority of its revenue through Amazon, which accounts for 76.9% of total revenue share. Lowes.com follows as the second-largest channel at 17.1%, while HomeDepot.com contributes 6.0% of revenue. The brand's average product price during this period stood at $13.34, though pricing saw a notable overall decline of 47.6% over the tracked months. Despite the downward price trend, Built experienced positive revenue momentum with 4.4% overall revenue growth during the period.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 11% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 6% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Built on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Built.
BY REVIEW COUNT
Across 76K ratings on 1 retailer, Built averages 4.6★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.6
/ 5
From 76K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
