GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026 across Amazon, Lowes.com, and HomeDepot.com, Built generates the vast majority of its revenue through Amazon, which accounts for 76.9% of total revenue share. Lowes.com follows as the second-largest channel at 17.1%, while HomeDepot.com contributes 6.0% of revenue. The brand's average product price during this period stood at $13.34, though pricing saw a notable overall decline of 47.6% over the tracked months. Despite the downward price trend, Built experienced positive revenue momentum with 4.4% overall revenue growth during the period.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 4% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 48% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Built on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Built.
