GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data for Q1 2026 (January–March), Built generated the majority of its revenue through Amazon, which accounted for 81.1% of total revenue share across tracked retailers including Lowes.com and HomeDepot.com. The brand's average product price during this period stood at $16.47, reflecting a competitive pricing strategy within its category. Notably, Built experienced a significant overall revenue decline of 45.8% over the quarter, signaling potential challenges in maintaining sales momentum. Average pricing also saw downward pressure, dropping 49.5% across the same period. These trends suggest Built may be navigating increased competition or shifting consumer demand across its key retail channels.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 46% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 49% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Built on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Built.
