GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Border Concepts recorded an average product price of $14.15 across tracked retailers between January and April 2026. The brand's revenue grew 31.4% over the observed period, signaling strong upward sales momentum. Ace Hardware dominated as the leading retail partner, capturing 75.8% of Border Concepts' total revenue share, while Home Depot accounted for the remaining 24.2%. Average pricing saw an overall 11.0% increase during the tracked period, suggesting a shift toward higher-value product sales. These trends position Border Concepts as a brand gaining notable traction across key home improvement retailers.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 31% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 11% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Border Concepts on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Border Concepts.
BY REVENUE