Grips Intelligence in-store data tracked across Amazon and menards.com from January 1, 2026 through September 30, 2026 shows Blade Maid operating at an average product price of $21.82. Channel concentration is pronounced, with Amazon accounting for 78.5% of year-to-date revenue and menards.com contributing the remaining 21.5%. Momentum has weakened over the measured period, as revenue declined 25.1% overall and fell a further 12.5% month over month in the most recent reading. Pricing, however, has moved in the opposite direction, with the average price rising 3.9% across the period and ticking up 0.6% month over month to $21.96. The combination of firmer pricing against softening revenue suggests unit volume, rather than price realization, is the primary pressure point for the brand.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 25% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 4% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Blade Maid on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Blade Maid.
BY REVENUE
Blade Maid sells 80% online and 20% offline. Online runs through 1 channel; offline through 1.
Online
80%
20%
Offline
Online channels
80%
Offline channels
20%
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis