GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence offline retail data, Blade Maid maintained an average product price of $23.90 across the January 1 to June 30, 2026 period spanning Amazon, menards.com, and homedepot.com. Amazon dominated the brand's in-store revenue mix with an 80.8% share, well ahead of menards.com at 17.4% and homedepot.com at just 1.5%. Momentum weakened notably in the April–June quarter, with revenue falling 42.7% versus the prior month and declining 42.2% overall across the period. Pricing also softened, as the average price slipped to $21.29, down 9.0% month-over-month and 13.4% overall. This combination of steep revenue contraction and sustained price erosion signals meaningful competitive pressure on the brand's offline retail footprint.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 42% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 13% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Blade Maid on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Blade Maid.
BY REVENUE
Blade Maid sells 83% online and 17% offline. Online runs through 2 channels; offline through 2.
Online
83%
17%
Offline
Online channels
83%
Offline channels
17%
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
