Home/Insights/Brands/BehlenProduct Intelligence - 2026 YTD USA

Behlen

300+

Products Sold, Jan to Aug 2026

4

# Offline Stores

$142.80

Avg. Price

4.5

Avg. Rating

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Behlen Market Overview

Grips Intelligence in-store data tracked across two retail channels, Home Depot and Ace Hardware, shows Behlen carrying an average product price of $142.80 between January 1 and August 31, 2026. Distribution is heavily concentrated, with homedepot.com accounting for 72.1% of year-to-date revenue and acehardware.com contributing the remaining 27.9%. Revenue momentum has been uneven, declining 20.8% over the tracked period even as the most recent month posted a 5.7% month-over-month gain. Pricing has trended modestly upward, rising 3.3% to a recent monthly average of $146.69 despite a marginal 0.1% dip in the latest month. Taken together, the figures suggest Behlen is defending price levels while working to stabilize volume within a narrow retail footprint.

Revenue Share by Channel
Data covers Home Depot, Ace Hardware

Behlen's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 21% from Jun to Aug.

Monthly revenue

Indexed values, 0-100

Behlen's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 3% from Jun to Aug.

Average price

Absolute values in $

Start benchmarking for free

Behlen's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for Behlen on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

Behlen's channels

REVENUE SHARE

Revenue distribution across tracked channels for Behlen.

Channels by revenue share

Distribution in %

Behlen's online vs offline revenue split

BY REVENUE

Behlen sells 72% online and 28% offline. Online runs through 1 channel; offline through 1.

Revenue by channel

Share of total revenue across all channels

Online

72%

28%

Offline

Online channels

72%

HomeDepot.com

Offline channels

28%

Ace Hardware stores

Top products for Behlen

BY REVENUE

Ace Hardware
Ace Hardware
#1Premium Wireless Headphones XR500

$149.99

Price

Revenue

#2Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#3Advanced Portable Speaker System

$89.99

Price

Revenue

Get access to full product performance analysis

© Grips 2022 All Rights Reserved