GRIPS CUSTOMERS & RESEARCH PARTNERS
According to offline in-store data from Grips Intelligence covering January 1 to June 30, 2026 across acehardware.com, Amazon, homedepot.com, menards.com, and lowes.com, Amazing Goop's revenue declined 21.6% over the period, with a 21.3% month-over-month drop in the most recent month tracked. The brand's average product price fell to $8.50, a 10.1% monthly decrease and a 12.7% decline across the full period, pointing to sustained pricing pressure. Channel distribution is notably concentrated, with acehardware.com commanding a leading 51.4% revenue share and Amazon following at 37.1%. Together, these two channels account for roughly 88% of tracked revenue, leaving homedepot.com, menards.com, and lowes.com with single-digit shares. As a brand under privately held Eclectic Products, Amazing Goop's performance data offers a rare window into its retail footprint via Grips Intelligence.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 22% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 13% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Amazing Goop on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Amazing Goop.
BY REVENUE
Amazing Goop sells 42% online and 58% offline. Online runs through 2 channels; offline through 3. Online share has moved from 44% in Feb to 36% in Jun.
Online
42%
58%
Offline
Online channels
42%
Offline channels
58%
BY REVIEW COUNT
Across 35K ratings on 5 channels, Amazing Goop averages 4.6★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.6
/ 5
From 35K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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