GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked between January and April 2026 across three major home improvement retailers, Altitude demonstrated strong momentum with revenue growing 48.1% over the observed period. The brand's average product price held steady at $160.63, reflecting only a modest 1.0% increase over the timeframe. Lowes.com dominated Altitude's retail distribution, commanding an 87.1% revenue share, followed by Menards.com at 8.6% and HomeDepot.com at 4.3%. This heavy concentration at Lowe's suggests a strong strategic partnership, though it also highlights potential opportunities for Altitude to expand its footprint at competing retailers. Month-over-month revenue growth remained positive at 0.2%, indicating sustained consumer demand even as the brand's rapid growth phase begins to stabilize.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 45% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 9% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Altitude on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Altitude.
BY REVENUE
Altitude sells 13% online and 87% offline. Online runs through 3 retailers; offline through 2.
Online
13%
87%
Offline
Online channels
13%
Offline channels
87%
BY REVIEW COUNT
Across 4.59K ratings on 4 retailers, Altitude averages 4.1★. Most reviews sit on products in the 4.0–4.2★ range.
BRAND AVERAGE
4.1
/ 5
From 4.59K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$181.54
Price
$7.8K
Revenue
$110.60
Price
$6.2K
Revenue
$195.17
Price
$5.1K
Revenue
$202.41
Price
$4.45K
Revenue
$193.43
Price
$4.45K
Revenue
