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Sep 2025
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Home/Insights/Retailers/zellies.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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135.9K
Revenue
Sep 25
40K
Sessions
Sep 25
5.0-5.5%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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Zellies.com is an e-commerce platform that retails dental hygiene products. The website offers a wide range of dental care items, including toothbrushes, toothpaste, mouth rinses, and mints. They focus on promoting oral health while providing high-quality dental hygiene products to customers conveniently through their online store.

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zellies.com's monthly revenueOVER TIME
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Over the past three months, zellies.com revenue has experienced decline of 11%, compared to the preceding three months.

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zellies.com revenue decline for last six months
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OVERVIEW
In September 2025, zellies.com generated $135,911 in online sales, significantly surpassing the median revenue of $38,144 in the food and drink/groceries sector. With a conversion rate of 5.00-5.50%, zellies.com performed well against the high benchmark of 5.26%. Its average order value (AOV) ranged from $50 to $75, below the category's high of $182. The site attracted 40,025 sessions, exceeding the median of 14,912 but still trailing behind industry leader kroger.com, which dominated with 38,495,850 sessions and $315,080,626 in revenue. Overall, zellies.com showed promising metrics within a competitive landscape.
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zellies.com competitors

In September 2025, zellies.com outperformed its competitors in terms of revenue, transactions, sessions, and conversion rate. With a revenue of $135,911 and 2,080 transactions from 40,025 sessions, zellies.com boasted a higher conversion rate of 5.00-5.50%. In comparison, epicdental.com had a revenue of $59,568 with 968 transactions from 27,445 sessions and a conversion rate of 3.50-4.00%. spiffies.com had even lower revenue at $13,544 with 187 transactions from 4,645 sessions and a slightly higher conversion rate of 4.00-4.50%. mouthwatchers.com performed better in terms of average order value at $300-325, but had a lower revenue of $49,342 with 162 transactions from 4,514 sessions and a conversion rate of 3.50-4.00%. Overall, zellies.com emerged as the leader in key metrics among its competitors in the online dental care market.

epicdental.com screenshot
#1 epicdental.com
59.6K
Revenue
27.4K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
spiffies.com screenshot
#2 spiffies.com
13.5K
Revenue
4.6K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
mouthwatchers.com screenshot
#3 mouthwatchers.com
49.3K
Revenue
4.5K
Sessions
3.5-4.0%
Conv. rate
$300-325
AOV
zellies.com vs top market performers
zellies.com
top retailers
conversion rate vs average order value for zellies.com and its competitors
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Revenue share by device at zellies.com

In September large majority of sales on zellies.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on zellies.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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zellies.com channels

Identify top traffic channels that drive growth for zellies.comand discover how performance of traffic channels has changed over time.

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zellies.com Google Ads spend

Evaluate zellies.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zellies.com devices

Review zellies.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zellies.com top markets

Explore zellies.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zellies.com country & global rank

Assess the ranking of zellies.com among other retailers within its primary country and worldwide.

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