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May 2025
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Home/Insights/Retailers/xxlnutrition.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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3.2M
Revenue
1.1M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
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  • Main country of store: NETHERLANDS
  • Website category: SPORTS

XXL nutrition.com is a website that offers a range of fitness and nutrition-related products. They sell an assortment of supplements, including protein powders, vitamins, and sports drinks. Additionally, they provide accessories like resistance bands, shakers, and fitness equipment to support individuals in achieving their health and fitness goals.

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xxlnutrition.com's revenueOVER TIME
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Over the past three months, xxlnutrition.com revenue has experienced growth of 1.3%, compared to the preceding three months.

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xxlnutrition.com revenue growth for last six months
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OVERVIEW
In May 2025, xxlnutrition.com in the SPORTS industry had a revenue of $3,209,983, a conversion rate of 3.50-4.00%, an AOV of $75-100, and 1,098,812 sessions. The median revenue in the industry was $84,330, with garmin.com leading with $189,203,870. The very high conversion rate was 3.0%, while the very low was 0.65%. The very high AOV was $565 and the very low was $79. garmin.com had the highest sessions at 47,255,232, with a median of 29,719 in the SPORTS category.
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xxlnutrition.com competitors

In May 2025, xxlnutrition.com falls behind its competitors in terms of revenue, transactions, and sessions. bodyandfit.com outperforms xxlnutrition.com with a revenue of $4,275,130 compared to xxlnutrition.com's $3,209,983. bodyandfit.com also has more transactions with 51,239 and fewer sessions at 881,341, indicating a higher conversion rate than xxlnutrition.com. On the other hand, myprotein.com is the top performer among the three, boasting a revenue of $16,322,185, 215,408 transactions, and 7,374,009 sessions. Despite having a lower conversion rate than xxlnutrition.com, myprotein.com's significantly higher numbers in revenue, transactions, and sessions make it a tough competitor in the online nutrition market. XXL Nutrition has potential for growth by analyzing and implementing strategies similar to its top-performing competitors.

myprotein.com screenshot
#1 myprotein.com
16.3M
Revenue
7.4M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
bodyandfit.com screenshot
#2 bodyandfit.com
4.3M
Revenue
881.3K
Sessions
5.5-6.0%
Conv. rate
$75-100
AOV
xxlnutrition.com vs top market performers
xxlnutrition.com
top retailers
conversion rate vs average order value for xxlnutrition.com and its competitors
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Revenue share by device at xxlnutrition.com

In May large majority of sales on xxlnutrition.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices.

In May large majority of sales on xxlnutrition.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices.
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brands overtime comparison

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xxlnutrition.com channels

Identify top traffic channels that drive growth for xxlnutrition.comand discover how performance of traffic channels has changed over time.

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xxlnutrition.com Google Ads spend

Evaluate xxlnutrition.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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xxlnutrition.com devices

Review xxlnutrition.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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xxlnutrition.com top markets

Explore xxlnutrition.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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xxlnutrition.com country & global rank

Assess the ranking of xxlnutrition.com among other retailers within its primary country and worldwide.

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