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Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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694.6K
Revenue
Dec 25
142.2K
Sessions
Dec 25
3.0-3.5%
Conv. rate
Dec 25
$150-175
AOV
Dec 25
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woll.de's monthly revenueOVER TIME
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Over the past three months, woll.de revenue has experienced growth of 31%, compared to the preceding three months.

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woll.de revenue growth for last six months
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OVERVIEW
In December 2025, woll.de generated $694,561 in online sales, significantly exceeding the FOOD AND DRINK median of $58,922, with a conversion rate of 3.00-3.50%, outperforming the lower end of the industry spectrum (1.72%) but below the high of 6.41%; its average order value ranged from $150-175, also positioned above the industry low of $48 but below the high of $182, while attracting 142,225 sessions, well above the median of 19,185 but dwarfed by kroger.com's 47,270,812 sessions, highlighting its strong but competitive presence in the grocery sector.
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woll.de competitors

When comparing woll.de to its competitors in December 2025, woll.de falls behind in terms of revenue, with $694,561. hoffmann-germany.de leads the pack with $2,315,609 in revenue. woll.de also lags in the number of transactions, with 4,469 compared to tischwelt.de's 18,204 transactions. In sessions, woll.de has 142,225, while tischwelt.de has 365,175 sessions. However, woll.de is on par with its competitors in terms of Average Order Value (AOV), ranging from $150-175, which is similar to hoffmann-germany.de and tischwelt.de. In conversion rate, woll.de sits at 3.00-3.50%, while fackelmann.de has a lower rate at 2.00-2.50%. Overall, woll.de faces stiff competition from other similar domains in the market, especially in revenue and transaction volume.

hoffmann-germany.de screenshot
#1 hoffmann-germany.de
2.3M
Revenue
258.8K
Sessions
5.5-6.0%
Conv. rate
$150-175
AOV
fackelmann.de screenshot
#2 fackelmann.de
273K
Revenue
222.7K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
kochform.de screenshot
#3 kochform.de
384.6K
Revenue
247.6K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
tischwelt.de screenshot
#4 tischwelt.de
1.6M
Revenue
365.2K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
silberthal.de screenshot
#5 silberthal.de
366.8K
Revenue
220.8K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
woll.de vs top market performers
woll.de
top retailers
conversion rate vs average order value for woll.de and its competitors
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Revenue share by device at woll.de

In December large majority of sales on woll.de, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on woll.de, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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woll.de channels

Identify top traffic channels that drive growth for woll.deand discover how performance of traffic channels has changed over time.

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woll.de Google Ads spend

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woll.de devices

Review woll.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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woll.de top markets

Explore woll.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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woll.de country & global rank

Assess the ranking of woll.de among other retailers within its primary country and worldwide.

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