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Nov 2025
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Home/Insights/Retailers/wetones.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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12.6K
Revenue
Nov 25
4K
Sessions
Nov 25
7.0-7.5%
Conv. rate
Nov 25
$25-50
AOV
Nov 25
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Wetones.com is a website that offers cleaning and personal care products. Their inventory includes various types of wet wipes designed for hand sanitization, surface cleaning, and personal hygiene purposes. The website provides a convenient platform for users to explore and purchase a wide range of wet wipe products for different applications.

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wetones.com Annual Revenue and Growth

wetones.com's annual sales on its online store amounted to $377.2K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$377.2K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
wetones.com revenue by year

wetones.com's monthly revenueOVER TIME
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Over the past three months, wetones.com revenue has experienced decline of 33%, compared to the preceding three months.

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wetones.com revenue decline for last six months
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OVERVIEW
In November 2025, wetones.com generated $12,628 in online sales, significantly lower than the median of $55,990 in the food and drink/groceries sector, while its conversion rate ranged between 7.00-7.50%, outperforming the sector's high of 6.77%. The average order value (AOV) stood between $25-50, much lower than the sector's high of $184. With 3,970 sessions, wetones.com attracted far fewer visitors than the median of 15,991, highlighting a disparity compared to leading competitor kroger.com, which boasted an impressive $431,369,162 in revenue and over 42 million sessions.
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wetones.com competitors

In November 2025, wetones.com generated $12,628 in revenue from 286 transactions with 3,970 sessions, resulting in a conversion rate of 7.00-7.50% and an average order value (AOV) of $25-50. Comparing wetones.com to its competitors, nicencleanwipes.com had lower revenue of $7,189 with 179 transactions and 6,706 sessions, resulting in a lower conversion rate of 2.50-3.00%. wipes.com had significantly higher revenue of $79,535 from 176 transactions and 5,919 sessions, with a similar conversion rate. However, goodwipes.com outperformed wetones.com with $347,263 in revenue from 7,440 transactions and 20,471 sessions, boasting a high conversion rate of 36.00-36.50%. healthybaby.com and simpleafbrands.com also had varying performance metrics compared to wetones.com, highlighting the competitive landscape within the industry.

nicencleanwipes.com screenshot
#1 nicencleanwipes.com
7.2K
Revenue
6.7K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
wipes.com screenshot
#2 wipes.com
79.5K
Revenue
5.9K
Sessions
2.5-3.0%
Conv. rate
$400-500
AOV
goodwipes.com screenshot
#3 goodwipes.com
347.3K
Revenue
20.5K
Sessions
36.0-36.5%
Conv. rate
$25-50
AOV
healthybaby.com screenshot
#4 healthybaby.com
77.2K
Revenue
61K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
simpleafbrands.com screenshot
#5 simpleafbrands.com
6.3K
Revenue
1.5K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
wetones.com vs top market performers
wetones.com
top retailers
conversion rate vs average order value for wetones.com and its competitors
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Revenue share by device at wetones.com

In November large majority of sales on wetones.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on wetones.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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wetones.com channels

Identify top traffic channels that drive growth for wetones.comand discover how performance of traffic channels has changed over time.

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wetones.com Google Ads spend

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wetones.com devices

Review wetones.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wetones.com top markets

Explore wetones.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wetones.com country & global rank

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