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Dec 2025
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Home/Insights/Retailers/wabibaby.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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18.8K
Revenue
Dec 25
5.7K
Sessions
Dec 25
1.0-1.5%
Conv. rate
Dec 25
$250-275
AOV
Dec 25
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Wabibaby.com is an online platform specializing in a variety of baby care products. Their catalog features items such as clothing, nursery essentials, feeding accessories, and toys designed for infants and young children. The website aims to provide customers with a wide selection of quality baby items for various aspects of childcare.

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wabibaby.com Annual Revenue and Growth

wabibaby.com's annual sales on its online store amounted to $308.5K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$308.5K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
wabibaby.com revenue by year

wabibaby.com's monthly revenueOVER TIME
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Over the past three months, wabibaby.com revenue has experienced growth of 3.1%, compared to the preceding three months.

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wabibaby.com revenue growth for last six months
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OVERVIEW
In December 2025, wabibaby.com generated $18,829 in revenue, significantly below the CHILDCARE median of $43,371, with a conversion rate of 1.00-1.50%, aligning with the lower end of the industry spectrum. Its average order value (AOV) ranged from $250-275, slightly above the category average, while the site attracted 5,654 sessions, far behind the industry leader, babylist.com, which saw 12,893,760 sessions. Overall, wabibaby.com displays moderate performance within a competitive landscape, facing challenges in revenue generation and traffic compared to industry benchmarks.
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wabibaby.com competitors

In December 2025, wabibaby.com generated $18,829 in revenue from 74 transactions with 5,654 sessions, resulting in an average order value (AOV) of $250-275 and a conversion rate of 1.00-1.50%. In comparison, toolklean.com, a competitor, brought in $31,617 in revenue from 144 transactions with 6,025 sessions, indicating an AOV of $200-225 and a higher conversion rate of 2.00-2.50%. Despite wabibaby.com's slightly higher AOV, toolklean.com outperformed in terms of revenue, transactions, and conversion rate. wabibaby.com may want to focus on increasing their conversion rate to compete more effectively with toolklean.com in the baby products market.

toolklean.com screenshot
#1 toolklean.com
31.6K
Revenue
6K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
wabibaby.com vs top market performers
wabibaby.com
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conversion rate vs average order value for wabibaby.com and its competitors
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Revenue share by device at wabibaby.com

In December large majority of sales on wabibaby.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on wabibaby.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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wabibaby.com channels

Identify top traffic channels that drive growth for wabibaby.comand discover how performance of traffic channels has changed over time.

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wabibaby.com Google Ads spend

Evaluate wabibaby.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wabibaby.com devices

Review wabibaby.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wabibaby.com top markets

Explore wabibaby.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wabibaby.com country & global rank

Assess the ranking of wabibaby.com among other retailers within its primary country and worldwide.

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