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Jul 2025
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Home/Insights/Retailers/traeger.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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7.9M
Revenue
1.9M
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
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Traeger.com is an online platform that offers a range of grills, smokers, cooking accessories, and hardwood pellets. The website provides helpful product information, recipes, and inspiration for grilling enthusiasts. Additionally, it features a customer service section and an online store to purchase Traegers various products and accessories.

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traeger.com's revenueOVER TIME
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Over the past three months, traeger.com revenue has experienced growth of 28%, compared to the preceding three months.

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traeger.com revenue growth for last six months
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OVERVIEW
traeger.com in the home_and_garden industry had online sales revenue of $7,921,413, a conversion rate of 1.00-1.50%, and an AOV of $275-300 in July 2025. The highest online store revenue was homedepot.com at $1,339,846,577, with a conversion rate of 3.28% and an AOV of $673. traeger.com had 1,940,675 sessions, while the highest store had 175,364,207 sessions. The median revenue in the home_and_garden category was $124,626, with a conversion rate of 0.62-3.28% and an AOV of $93-673, and a median of 36,567 sessions.
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traeger.com competitors

In July 2025, traeger.com generated a revenue of $7,921,413 from 27,188 transactions and 1,940,675 sessions, with an Average Order Value (AOV) ranging from $275 to $300 and a conversion rate between 1.00% to 1.50%. Compared to its competitors, traeger.com outperformed vindulge.com, which had a revenue of $67,297 from 580 transactions and 124,443 sessions, with an AOV of $100 to $125 and a conversion rate between 0.00% to 0.50%. However, traeger.com fell slightly behind kingsford.com, thermoworks.com, zgrills.com, and oklahomajoes.com in terms of revenue, transactions, sessions, AOV, and conversion rate. kingsford.com, for example, generated $3,950,792 in revenue from 30,342 transactions and 1,096,657 sessions, with an AOV of $125 to $150 and a conversion rate between 2.50% to 3.00%. Despite this, traeger.com remains competitive within the industry based on its overall performance metrics.

vindulge.com screenshot
#1 vindulge.com
67.3K
Revenue
124.4K
Sessions
0.0-0.5%
Conv. rate
$100-125
AOV
kingsford.com screenshot
#2 kingsford.com
4M
Revenue
1.1M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
thermoworks.com screenshot
#3 thermoworks.com
2.9M
Revenue
679.8K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
zgrills.com screenshot
#4 zgrills.com
367.4K
Revenue
187.7K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
oklahomajoes.com screenshot
#5 oklahomajoes.com
592.3K
Revenue
101.6K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
traeger.com vs top market performers
traeger.com
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conversion rate vs average order value for traeger.com and its competitors
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Revenue share by device at traeger.com

In July large majority of sales on traeger.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on traeger.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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traeger.com channels

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traeger.com Google Ads spend

Evaluate traeger.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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traeger.com devices

Review traeger.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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traeger.com top markets

Explore traeger.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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traeger.com country & global rank

Assess the ranking of traeger.com among other retailers within its primary country and worldwide.

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