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May 2025
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Home/Insights/Retailers/traeger.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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8M
Revenue
2.3M
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
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Traeger.com is an online platform that offers a range of grills, smokers, cooking accessories, and hardwood pellets. The website provides helpful product information, recipes, and inspiration for grilling enthusiasts. Additionally, it features a customer service section and an online store to purchase Traegers various products and accessories.

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traeger.com's revenueOVER TIME
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Over the past three months, traeger.com revenue has experienced decline of 15%, compared to the preceding three months.

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traeger.com revenue decline for last six months
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OVERVIEW
traeger.com in the HOME AND GARDEN industry had a revenue of $8,037,824 in online sales, a conversion rate of 1.00-1.50%, an AOV of $275-300, and 2,323,455 sessions in May 2025, with the highest sessions at 181,263,132 from homedepot.com and a median revenue of $131,378, a conversion rate of 3.35%, an AOV of $677, and 36,055 sessions in the same industry.
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traeger.com competitors

In May 2025, traeger.com outperformed its competitors in terms of revenue, generating $8,037,824 with 26,851 transactions and 2,323,455 sessions. The Average Order Value (AOV) for traeger.com was between $275 and $300, with a conversion rate of 1.00-1.50%. In comparison, oklahomajoes.com had a revenue of $760,342 with 2,190 transactions and 132,611 sessions, and an AOV of $325-$350, with a conversion rate of 1.50-2.00%. thermoworks.com generated $2,851,023 in revenue, had 17,802 transactions, 748,139 sessions, and an AOV of $150-$175, with a conversion rate of 2.00-2.50%. kingsford.com had revenue of $3,620,074, 29,060 transactions, 944,573 sessions, an AOV of $100-$125, and a conversion rate of 3.00-3.50%. zgrills.com and vindulge.com lagged behind in revenue, transactions, sessions, and conversion rates compared to traeger.com and its other competitors.

vindulge.com screenshot
#1 vindulge.com
64.8K
Revenue
120K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
kingsford.com screenshot
#2 kingsford.com
3.6M
Revenue
944.6K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
thermoworks.com screenshot
#3 thermoworks.com
2.9M
Revenue
748.1K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
zgrills.com screenshot
#4 zgrills.com
560.9K
Revenue
237.4K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
oklahomajoes.com screenshot
#5 oklahomajoes.com
760.3K
Revenue
132.6K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
traeger.com vs top market performers
traeger.com
top retailers
conversion rate vs average order value for traeger.com and its competitors
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Revenue share by device at traeger.com

In May large majority of sales on traeger.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices.

In May large majority of sales on traeger.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices.
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traeger.com channels

Identify top traffic channels that drive growth for traeger.comand discover how performance of traffic channels has changed over time.

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traeger.com Google Ads spend

Evaluate traeger.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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traeger.com devices

Review traeger.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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traeger.com top markets

Explore traeger.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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traeger.com country & global rank

Assess the ranking of traeger.com among other retailers within its primary country and worldwide.

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