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Sep 2026
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Home/Insights/Retailers/traeger.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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4.9M
Revenue
Sep 26
980.9K
Sessions
Sep 26
1.0-1.5%
Conv. rate
Sep 26
$325-350
AOV
Sep 26
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Traeger.com is an online platform that offers a range of grills, smokers, cooking accessories, and hardwood pellets. The website provides helpful product information, recipes, and inspiration for grilling enthusiasts. Additionally, it features a customer service section and an online store to purchase Traegers various products and accessories.

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traeger.com Annual Revenue and Growth

traeger.com's annual sales on its online store amounted to $84M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$84M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
traeger.com revenue by year

traeger.com's monthly revenueOVER TIME
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Over the past three months, traeger.com revenue has experienced growth of 6.9%, compared to the preceding three months.

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traeger.com revenue growth for last six months
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OVERVIEW
traeger.com attracted 981,000 sessions in September 2026, far exceeding the typical home and garden retailer's 30,400 sessions. The site generated $4.9 million in online sales, significantly higher than the typical monthly revenue of around $110,000. Its conversion rate ranged from 1.00% to 1.50%, which falls within the typical home and garden retailer range of 0.64% to 3.34%. Additionally, the average order value (AOV) stood at $325-350, well within the typical range of $98 to $681.
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traeger.com competitors

In September 2026, traeger.com trails its competitors in transactions, ranking second with 14,700. However, it leads in revenue, generating $4.9 million, significantly surpassing thermoworks.com, which follows with $4.2 million. Despite a strong performance, traeger.com also excels with 981,000 sessions, well ahead of thermoworks.com’s 661,000. The average order value for traeger.com ranges from $325 to $350, outpacing kingsford.com’s $125 to $150 and oklahomajoes.com’s $350 to $375. traeger.com has a conversion rate of 1.00-1.50%, trailing kingsford.com’s 2.50-3.00% and thermoworks.com’s 3.00-3.50%. Overall, while traeger.com leads in revenue and sessions, it faces challenges in transactions and conversion efficiency compared to its competitors.

vindulge.com screenshot
#1 vindulge.com
46.9K
Revenue
97.9K
Sessions
0.0-0.5%
Conv. rate
$100-125
AOV
kingsford.com screenshot
#2 kingsford.com
516.7K
Revenue
136.7K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
thermoworks.com screenshot
#3 thermoworks.com
4.2M
Revenue
660.7K
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
oklahomajoes.com screenshot
#4 oklahomajoes.com
427.3K
Revenue
70.4K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
charbroil.com screenshot
#5 charbroil.com
384.2K
Revenue
149.6K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
traeger.com vs top market performers
traeger.com
top retailers
conversion rate vs average order value for traeger.com and its competitors
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Revenue share by device at traeger.com

In September large majority of sales on traeger.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on traeger.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries traeger.com operates in

traeger.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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traeger.com channels

Identify top traffic channels that drive growth for traeger.comand discover how performance of traffic channels has changed over time.

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traeger.com Google Ads spend

Evaluate traeger.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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traeger.com devices

Review traeger.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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traeger.com top markets

Explore traeger.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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traeger.com country & global rank

Assess the ranking of traeger.com among other retailers within its primary country and worldwide.

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