tous.com
Tous.com sells a wide variety of fashionable products to customers. Their collection primarily consists of trendy jewelry, including rings, necklaces, bracelets, and watches. In addition to jewelry, the website also offers accessories like handbags and fragrances. They aim to cater to diverse tastes and styles with their range of products.
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tous.com Annual Revenue and Growth
tous.com's annual sales on its online store amounted to $41.8M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.
tous.com's monthly revenueOVER TIME
Over the past three months, tous.com revenue has experienced decline of 70%, compared to the preceding three months.
tous.com competitors
In April 2026, tous.com significantly outperformed its competitor samparfums.es in several key metrics. With a revenue of $1,879,570 compared to samparfums.es's $70,529, tous.com leads by a substantial margin. It recorded 9,168 transactions versus only 754 for samparfums.es, showcasing a strong customer base. The session count also reflects this dominance, with tous.com attracting 2,190,955 sessions compared to just 40,523 on samparfums.es. Furthermore, while tous.com has an Average Order Value (AOV) ranging between $200-$225, samparfums.es lags behind with an AOV of $75-$100. Despite its lower traffic, samparfums.es has a higher conversion rate at 1.50-2.00%, while tous.com has a conversion rate of 0.00-0.50%. Overall, tous.com excels in revenue and customer transactions, positioning it as a leader in its market.
Revenue share by device at tous.com
In April large majority of sales on tous.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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tous.com channels
Identify top traffic channels that drive growth for tous.comand discover how performance of traffic channels has changed over time.
tous.com Google Ads spend
Evaluate tous.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
tous.com devices
Review tous.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
