tous.com
Tous.com sells a wide variety of fashionable products to customers. Their collection primarily consists of trendy jewelry, including rings, necklaces, bracelets, and watches. In addition to jewelry, the website also offers accessories like handbags and fragrances. They aim to cater to diverse tastes and styles with their range of products.
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tous.com Annual Revenue and Growth
tous.com's annual sales on its online store amounted to $41.8M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.
tous.com's monthly revenueOVER TIME
Over the past three months, tous.com revenue has experienced growth of 25%, compared to the preceding three months.
tous.com competitors
In June 2026, tous.com significantly outperformed its competitor samparfums.es in key metrics. tous.com generated a revenue of $3,946,349 with 11,301 transactions from 2,150,245 sessions, leading to an average order value (AOV) between $325-$350 and a conversion rate of 0.50-1.00%. In contrast, samparfums.es reported a revenue of only $71,813 from 857 transactions, arising from 42,753 sessions. Its AOV ranged from $75-$100, showcasing a higher conversion rate of 1.50-2.00%. Despite this, samparfums.es struggled with significantly lower overall revenue and transaction numbers compared to tous.com. This illustrates how tous.com dominates its market segment, benefiting from higher customer engagement and value per transaction, even though samparfums.es achieves a better conversion rate.
Revenue share by device at tous.com
In June large majority of sales on tous.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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tous.com channels
Identify top traffic channels that drive growth for tous.comand discover how performance of traffic channels has changed over time.
tous.com Google Ads spend
Evaluate tous.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
tous.com devices
Review tous.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
