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Nov 2025
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Home/Insights/Retailers/toughmudder.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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146.1K
Revenue
Nov 25
135.5K
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$200-225
AOV
Nov 25
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Tough Mudder is your best chance to test your teamwork, conquer best-in-class obstacles, and let your inner party animal go wild.

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toughmudder.com's monthly revenueOVER TIME
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Over the past three months, toughmudder.com revenue has experienced growth of 16%, compared to the preceding three months.

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toughmudder.com revenue growth for last six months
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OVERVIEW
In November 2025, toughmudder.com, operating in the sports industry, generated $146,053 in online sales, surpassing the median revenue of $89,556. With a conversion rate between 0.50-1.00%, it falls short of the high benchmark of 3.31%, while its average order value (AOV) of $200-225 is below the top value of $552 but above the low of $76. The site recorded 135,462 sessions, significantly exceeding the sports median of 31,405, but far from the leading site, dickssportinggoods.com, with 57,640,222 sessions, highlighting both strengths and opportunities for growth in this competitive market.
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toughmudder.com competitors

In November 2025, toughmudder.com generated $146,053 in revenue from 708 transactions with 135,462 sessions, boasting an average order value (AOV) of $200-225 and a conversion rate of 0.50-1.00. In comparison, spartan.com, a competitor in the obstacle course racing industry, saw significantly higher metrics with $2,212,782 in revenue from 28,204 transactions and 1,761,926 sessions. spartan.com had a lower AOV of $75-100, but a higher conversion rate of 1.50-2.00. While toughmudder.com had a higher AOV, spartan.com's higher revenue, transactions, and sessions suggest a larger market share and more successful conversion strategy. Tough Mudder may need to analyze and potentially adjust their marketing and conversion tactics to compete more effectively with spartan.com in the obstacle course racing industry.

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#1 spartan.com
2.2M
Revenue
1.8M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
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toughmudder.com vs top market performers
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conversion rate vs average order value for toughmudder.com and its competitors
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Revenue share by device at toughmudder.com

In November large majority of sales on toughmudder.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on toughmudder.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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toughmudder.com channels

Identify top traffic channels that drive growth for toughmudder.comand discover how performance of traffic channels has changed over time.

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toughmudder.com Google Ads spend

Evaluate toughmudder.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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toughmudder.com devices

Review toughmudder.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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toughmudder.com top markets

Explore toughmudder.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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toughmudder.com country & global rank

Assess the ranking of toughmudder.com among other retailers within its primary country and worldwide.

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