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Mar 2026
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Home/Insights/Retailers/toughmudder.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for toughmudder.comtoughmudder.com

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153.3K
Revenue
Mar 26
160.6K
Sessions
Mar 26
0.0-0.5%
Conv. rate
Mar 26
$200-225
AOV
Mar 26
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Tough Mudder is your best chance to test your teamwork, conquer best-in-class obstacles, and let your inner party animal go wild.

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toughmudder.com Annual Revenue and Growth

toughmudder.com's annual sales on its online store amounted to $1.5M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$1.5M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
toughmudder.com revenue by year

toughmudder.com's monthly revenueOVER TIME
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Over the past three months, toughmudder.com revenue has experienced growth of 18%, compared to the preceding three months.

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toughmudder.com revenue growth for last six months
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OVERVIEW
In March 2026, toughmudder.com generated $153,325 in online sales, significantly surpassing the sports industry median of $85,085, though it lagged behind top competitor garmin.com. The site's conversion rate ranged from 0.00-0.50%, well below the industry high of 3.09%, while its average order value (AOV) was between $200-225, notably lower than the industry high of $538. With 160,561 sessions, toughmudder.com had more traffic than the sports median of 31,259 but fell drastically short compared to the leader, dickssportinggoods.com, which boasted 42,240,065 sessions.
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toughmudder.com competitors

In March 2026, toughmudder.com reported a revenue of $153,325 with 717 transactions and 160,561 sessions, boasting an average order value (AOV) of $200-225 and a conversion rate of 0.00-0.50%. In comparison, spartan.com, a direct competitor, generated a significantly higher revenue of $2,484,750 from 28,740 transactions and 1,541,938 sessions. spartan.com had a lower AOV of $75-100, but a higher conversion rate of 1.50-2.00%. The data suggests that while toughmudder.com has a higher AOV, spartan.com is able to attract more transactions and sessions, leading to a much higher revenue. Additionally, spartan.com's higher conversion rate indicates that their website may be more effective in converting visitors into customers compared to toughmudder.com.

spartan.com screenshot
#1 spartan.com
2.5M
Revenue
1.5M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
toughmudder.com vs top market performers
toughmudder.com
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conversion rate vs average order value for toughmudder.com and its competitors
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Revenue share by device at toughmudder.com

In March large majority of sales on toughmudder.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on toughmudder.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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toughmudder.com channels

Identify top traffic channels that drive growth for toughmudder.comand discover how performance of traffic channels has changed over time.

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toughmudder.com Google Ads spend

Evaluate toughmudder.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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toughmudder.com devices

Review toughmudder.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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toughmudder.com top markets

Explore toughmudder.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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toughmudder.com country & global rank

Assess the ranking of toughmudder.com among other retailers within its primary country and worldwide.

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