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Apr 2026
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Home/Insights/Retailers/toms-town.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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16.3K
Revenue
Apr 26
5.3K
Sessions
Apr 26
3.0-3.5%
Conv. rate
Apr 26
$100-125
AOV
Apr 26
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toms-town.com Annual Revenue and Growth

toms-town.com's annual sales on its online store amounted to $215K in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$215K
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
toms-town.com revenue by year

toms-town.com's monthly revenueOVER TIME
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Over the past three months, toms-town.com revenue has experienced decline of 47%, compared to the preceding three months.

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toms-town.com revenue decline for last six months
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OVERVIEW
In April 2026, toms-town.com generated $16,301 in online sales, significantly below the median of $34,444 in the FOOD AND DRINK industry, with a conversion rate of 3.00-3.50%, lower than the top conversion rate of 4.52%. The average order value (AOV) ranged from $100-125, well below the high AOV of $268, and the site recorded 5,288 sessions, markedly lower than the median of 9,739 sessions within the sector. Overall, while toms-town.com shows potential with its conversion rate, it struggles against industry leaders like totalwine.com, which dominated with revenues and traffic.
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toms-town.com competitors

In April 2026, toms-town.com generated a revenue of $16,301 from 159 transactions across 5,288 sessions, achieving an average order value (AOV) of $100-125 and a conversion rate of 3.00-3.50%. In comparison, its competitor ransomspirits.com outperformed with a revenue of $18,008 from 130 transactions over 3,260 sessions, yielding a higher AOV of $125-150 and a conversion rate of 3.50-4.00%. While toms-town.com had more sessions, it struggled with conversion efficiency, evidenced by its lower conversion rate. ransomspirits.com capitalized on its AOV and conversion performance to maintain a stronger revenue position, indicating that optimizing for higher ticket sales may be a crucial strategy for toms-town.com to enhance its competitive edge in the marketplace.

ransomspirits.com screenshot
#1 ransomspirits.com
18K
Revenue
3.3K
Sessions
4.0-4.5%
Conv. rate
$125-150
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
toms-town.com vs top market performers
toms-town.com
top retailers
conversion rate vs average order value for toms-town.com and its competitors
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Revenue share by device at toms-town.com

In April large majority of sales on toms-town.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In April large majority of sales on toms-town.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.
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toms-town.com channels

Identify top traffic channels that drive growth for toms-town.comand discover how performance of traffic channels has changed over time.

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toms-town.com Google Ads spend

Evaluate toms-town.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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toms-town.com devices

Review toms-town.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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toms-town.com top markets

Explore toms-town.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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toms-town.com country & global rank

Assess the ranking of toms-town.com among other retailers within its primary country and worldwide.

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