Get Your Free 2025 Daily Holiday Revenue Report

2025 Holiday Report

Oct 2025

All countries

Home/Insights/Retailers/thewisp.com

TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

thewisp.com

Start benchmarking for free

4.9K

Revenue

Oct 25

2.6K

Sessions

Oct 25

2.0-2.5%

Conv. rate

Oct 25

$75-100

AOV

Oct 25

Main country of store: DENMARK
Website category: E COMMERCE AND SHOPPING

TheWisp.com is an e-commerce platform that offers a wide range of products for purchase. The website provides a convenient online marketplace for customers to explore and shop for various items.

GRIPS CUSTOMERS & RESEARCH PARTNERS

thewisp.com Annual Revenue and Growth

thewisp.com's annual sales on its online store amounted to $327.3K in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024

$327.3K

Annual growth forecast2024/2025

<0%

Benchmark against your competitors for free

Continue with Google

eCommerce Revenue

thewisp.com's monthly revenueOVER TIME
View real-time data

Over the past three months, thewisp.com revenue has experienced growth of 88%, compared to the preceding three months.

View real-time data

thewisp.com revenue growth for last six months

Benchmark against your competitors for free

Continue with Google

OVERVIEW

In October 2025, thewisp.com generated $4,902 in online sales, significantly below the e-commerce industry's median of $93,795, while facing stiff competition from market leader michaels.com with $105,162,923. The website achieved a conversion rate between 2.00-2.50%, trailing behind the industry's high of 3.89%. Its average order value (AOV) ranged from $75 to $100, lower than the industry's peak of $350. Additionally, the site recorded 2,581 sessions, far from the median of 39,049, highlighting challenges in traffic and sales conversion compared to leading e-commerce platforms.

thewisp.com competitors

In October 2025, when comparing thewisp.com to its competitors, vabroom.com and hellowisp.com, some interesting metrics stand out. While thewisp.com had a revenue of $4,902 with 60 transactions and 2,581 sessions, vabroom.com generated $3,650 in revenue from 86 transactions and 5,608 sessions. The average order value (AOV) for thewisp.com falls in the range of $75-$100, whereas for vabroom.com it is $25-$50. On the other hand, hellowisp.com outperformed both, with a revenue of $4,779,845 coming from 28,712 transactions and 1,108,168 sessions. hellowisp.com also boasted a higher AOV range of $150-$175. However, the conversion rate for thewisp.com fell in the range of 2.00-2.50%, which is comparable to hellowisp.com's 2.50-3.00%, while vabroom.com had a slightly lower conversion rate of 1.50-2.00%.

CLOSEST COMPETITORSby revenue

thewisp.com

$4.9K

TOP MARKET PERFORMERSby revenue

thewisp.com

$4.9K

thewisp.com vs top market performers

thewisp.com

top retailers

Benchmark against your competitors for free

Continue with Google

Review the entire assortment of this retailer and thousands of others in the Grips app

Gain even more insights with the Grips app

thewisp.com channels

Identify top traffic channels that drive growth for thewisp.comand discover how performance of traffic channels has changed over time.

thewisp.com Google Ads spend

Evaluate thewisp.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

thewisp.com devices

Review thewisp.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

thewisp.com top markets

Explore thewisp.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.