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Jul 2025
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Home/Insights/Retailers/theofficialbrand.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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19.8K
Revenue
8.3K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
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TheOfficialBrand.com is an e-commerce platform that offers a wide range of products for sale. The website features various categories including clothing, accessories, and lifestyle items. It provides customers with a convenient online shopping experience accompanied by user-friendly navigation and a secure checkout process.

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theofficialbrand.com's revenueOVER TIME
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Over the past three months, theofficialbrand.com revenue has experienced decline of 8.8%, compared to the preceding three months.

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theofficialbrand.com revenue decline for last six months
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OVERVIEW
The performance metrics for theofficialbrand.com in July 2025 show a revenue of $19,780 for online sales, with a conversion rate of 1.50-2.00% and an average order value (AOV) of $100-125. The website received 8,342 sessions during the month. Compared to the FASHION AND APPAREL industry benchmarks, theofficialbrand.com falls below the median revenue, conversion rate, AOV, and sessions. The highest performing online store in the same category is shein.com with a revenue of $817,680,251, a conversion rate of 2.96%, an AOV of $402, and 294,721,604 sessions.
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theofficialbrand.com competitors

In July 2025, theofficialbrand.com outperformed its competitors in terms of revenue, generating $19,780 with 164 transactions and 8,342 sessions. The average order value (AOV) for theofficialbrand.com ranged from $100 to $125, and it boasted a conversion rate of 1.50% to 2.00%. In comparison, coatofarms.nyc had significantly lower revenue at $2,421 with 37 transactions and 1,860 sessions, offering an AOV of $50 to $75 and a similar conversion rate as theofficialbrand.com. beyondhype.com performed better with $3,166 in revenue, 57 transactions, and 4,756 sessions, but had a lower AOV of $50 to $75 and a conversion rate of 1.00% to 1.50%. dadbrandapparel.com and coalheadwear.com both exceeded theofficialbrand.com in revenue, transactions, and sessions, but had different AOV and conversion rate ranges. dadbrandapparel.com had the highest revenue at $40,007 with an AOV of $125 to $150 and a conversion rate of 1.00% to 1.50%, while coalheadwear.com had $30,609 in revenue with an AOV of $100 to $125 and a conversion rate of 0.50% to 1.00%.

coatofarms.nyc screenshot
#1 coatofarms.nyc
2.4K
Revenue
1.9K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
beyondhype.com screenshot
#2 beyondhype.com
3.2K
Revenue
4.8K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
dadbrandapparel.com screenshot
#3 dadbrandapparel.com
40K
Revenue
28.5K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
coalheadwear.com screenshot
#4 coalheadwear.com
30.6K
Revenue
40.1K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
theofficialbrand.com vs top market performers
theofficialbrand.com
top retailers
conversion rate vs average order value for theofficialbrand.com and its competitors
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Revenue share by device at theofficialbrand.com

In July large majority of sales on theofficialbrand.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on theofficialbrand.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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theofficialbrand.com channels

Identify top traffic channels that drive growth for theofficialbrand.comand discover how performance of traffic channels has changed over time.

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theofficialbrand.com Google Ads spend

Evaluate theofficialbrand.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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theofficialbrand.com devices

Review theofficialbrand.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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theofficialbrand.com top markets

Explore theofficialbrand.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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theofficialbrand.com country & global rank

Assess the ranking of theofficialbrand.com among other retailers within its primary country and worldwide.

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