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May 2024
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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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665.8K
Revenue
154.8K
Sessions
2.5-3.0%
Conversion rate
$150-175
Average order value
Online only revenue for thenormalbrand.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Thenormalbrand.com is an e-commerce platform that specializes in selling apparel for men. Their product range consists of clothing items and accessories suitable for casual everyday wear. The website showcases a selection of shirts, bottoms, outerwear, hats, and other fashion accessories to cater to the modern mans fashion preferences.

thenormalbrand.com’s revenueOVER TIME
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Over the past three months, thenormalbrand.com revenue has experienced decline of 14%, compared to the preceding three months.

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thenormalbrand.com revenue decline for last six months
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OVERVIEW
In May 2024, thenormalbrand.com, an online SPORTS store, generated $665,762 in revenue, with a conversion rate of 2.50-3.00% and an AOV of $150-175. This places them above the median revenue for the industry but below the top-performing garmin.com with $159,990,717 in revenue. The site's sessions totaled 154,831, falling short of the highest performer, dickssportinggoods.com, with 43,545,883 sessions. The store's metrics suggest a solid performance within the SPORTS industry, although there is room for improvement in conversion rate and average order value compared to the top performers.
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thenormalbrand.com competitors

When comparing thenormalbrand.com to its competitors in the online apparel industry based on May 2024 data, it stands out with a significantly higher revenue of $665,762 generated from 4,063 transactions and 154,831 sessions. The average order value (AOV) for thenormalbrand.com falls between $150-$175 with a conversion rate of 2.50-3.00%. In contrast, heavytshirt.com, brooklyncloth.com, tsuki.market, eubiofficial.com, and stlauthentics.com have lower revenues ranging from $34,932 to $105,463, with transactions varying from 328 to 1,354 and sessions from 23,353 to 56,156. Their AOV ranges between $50-$125 and conversion rates from 1.00-2.50%. Overall, thenormalbrand.com outperforms its competitors in terms of revenue, transactions, sessions, AOV, and conversion rate, making it a top player in the online apparel market.

#1 heavytshirt.com
62.3K
Revenue
43.9K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
#2 eubiofficial.com
56.5K
Revenue
30.9K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#3 brooklyncloth.com
105.5K
Revenue
56.2K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
#4 tsuki.market
60.9K
Revenue
45.2K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
#5 stlauthentics.com
34.9K
Revenue
23.4K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
thenormalbrand.com vs top market performers
thenormalbrand.com
top retailers
conversion rate vs average order value for thenormalbrand.com and its competitors
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Top products on thenormalbrand.comby revenue

#1 Freshwater Short Sleeve Button Up Shirt
$91.8
Price
$260.1K
Revenue
#2 Comfort Terry Pant
$128
Price
$190.8K
Revenue
#3 Hybrid Short
$77
Price
$109.1K
Revenue
#4 Vintage Slub Pocket Polo
$57.6
Price
Revenue
#5 Comfort Terry Utility Short
$88
Price
Revenue
#6 Deep V Button Thru Dress
$81.1
Price
Revenue
#7 Freshwater Camp Shirt
$87.1
Price
Revenue
#8 Chip Pique Polo
$88
Price
Revenue
#9 Robles Knit Button Down
$98
Price
Revenue
#10 Robles Rib Stitch Polo
$118
Price
Revenue
#1 Freshwater Short Sleeve Button Up Shirt
$91.8
Price
$260.1K
Revenue
#2 Comfort Terry Pant
$128
Price
$190.8K
Revenue
#3 Hybrid Short
$77
Price
$109.1K
Revenue
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thenormalbrand.com brandsby revenue

1
Logo for the normal brandThe Normal Brand

thenormalbrand.com categoriesby revenue

1
Coats & Jackets
2
Shirts & Tops
3
Luggage & Bags
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brands overtime comparison

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thenormalbrand.com channels

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thenormalbrand.com Google Ads spend

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thenormalbrand.com devices

Review thenormalbrand.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thenormalbrand.com top markets

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thenormalbrand.com country & global rank

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