thenormalbrand.com
Thenormalbrand.com is an e-commerce platform that specializes in selling apparel for men. Their product range consists of clothing items and accessories suitable for casual everyday wear. The website showcases a selection of shirts, bottoms, outerwear, hats, and other fashion accessories to cater to the modern mans fashion preferences.
GRIPS CUSTOMERS & RESEARCH PARTNERS
thenormalbrand.com Annual Revenue and Growth
thenormalbrand.com's annual sales on its online store amounted to $8M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.
thenormalbrand.com's monthly revenueOVER TIME
Over the past three months, thenormalbrand.com revenue has experienced decline of 12%, compared to the preceding three months.
thenormalbrand.com competitors
In August 2025, thenormalbrand.com outperformed its competitors in terms of revenue, with $320,919 compared to heavytshirt.com at $70,362, eubiofficial.com at $5,088, brooklyncloth.com at $25,155, tsuki.market at $1,189, and stlauthentics.com at $59,014. In transactions, thenormalbrand.com had 2,216, which was higher than most competitors except for heavytshirt.com with 902. The website also had the highest number of sessions at 106,639, surpassing all competitors. However, in terms of average order value (AOV), thenormalbrand.com was tied with eubiofficial.com at $125-150. The conversion rate for thenormalbrand.com ranged from 2.00-2.50%, putting it on par with eubiofficial.com and stlauthentics.com. Overall, thenormalbrand.com demonstrated strong performance across key metrics compared to its competitors.
Revenue share by device at thenormalbrand.com
In August large majority of sales on thenormalbrand.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
thenormalbrand.com channels
Identify top traffic channels that drive growth for thenormalbrand.comand discover how performance of traffic channels has changed over time.
thenormalbrand.com Google Ads spend
Evaluate thenormalbrand.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
thenormalbrand.com devices
Review thenormalbrand.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
