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May 2025
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Home/Insights/Retailers/thenormalbrand.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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456.8K
Revenue
125.1K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
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Thenormalbrand.com is an e-commerce platform that specializes in selling apparel for men. Their product range consists of clothing items and accessories suitable for casual everyday wear. The website showcases a selection of shirts, bottoms, outerwear, hats, and other fashion accessories to cater to the modern mans fashion preferences.

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thenormalbrand.com's revenueOVER TIME
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Over the past three months, thenormalbrand.com revenue has experienced decline of 43%, compared to the preceding three months.

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thenormalbrand.com revenue decline for last six months
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OVERVIEW
In May 2025, thenormalbrand.com in the SPORTS industry had online sales revenue of $456,776, with a median of $84,330 and garmin.com leading at $189,203,870. The conversion rate was 2.00-2.50%, with 3.0% being high and 0.65% being low. The AOV was $150-175, with $565 being high and $79 being low. They had 125,077 sessions, with garmin.com having 47,255,232 and a median of 29,719.
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thenormalbrand.com competitors

In May 2025, thenormalbrand.com outperformed its competitors in terms of revenue, with a total of $456,776. heavytshirt.com came closest with $47,770, followed by stlauthentics.com with $55,843. In the number of transactions, thenormalbrand.com also led the pack with 2,640 transactions, while heavytshirt.com had 559 and stlauthentics.com had 435. In terms of sessions, thenormalbrand.com had 125,077, significantly higher than its competitors. Additionally, thenormalbrand.com had a competitive Average Order Value (AOV) range of $150-175 and a conversion rate of 2.00-2.50%, which placed it ahead of most of its competitors in both metrics. Overall, thenormalbrand.com demonstrated strong performance across various domains when compared to heavytshirt.com, brooklyncloth.com, tsuki.market, eubiofficial.com, and stlauthentics.com.

heavytshirt.com screenshot
#1 heavytshirt.com
47.8K
Revenue
19.2K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
eubiofficial.com screenshot
#2 eubiofficial.com
2.9K
Revenue
1.5K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
brooklyncloth.com screenshot
#3 brooklyncloth.com
42.7K
Revenue
64.5K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
tsuki.market screenshot
#4 tsuki.market
965.4
Revenue
4.1K
Sessions
0.0-0.5%
Conv. rate
$50-75
AOV
stlauthentics.com screenshot
#5 stlauthentics.com
55.8K
Revenue
31.9K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
thenormalbrand.com vs top market performers
thenormalbrand.com
top retailers
conversion rate vs average order value for thenormalbrand.com and its competitors
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Revenue share by device at thenormalbrand.com

In May large majority of sales on thenormalbrand.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices.

In May large majority of sales on thenormalbrand.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices.
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brands overtime comparison

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thenormalbrand.com channels

Identify top traffic channels that drive growth for thenormalbrand.comand discover how performance of traffic channels has changed over time.

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thenormalbrand.com Google Ads spend

Evaluate thenormalbrand.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thenormalbrand.com devices

Review thenormalbrand.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thenormalbrand.com top markets

Explore thenormalbrand.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thenormalbrand.com country & global rank

Assess the ranking of thenormalbrand.com among other retailers within its primary country and worldwide.

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