Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jul 2026
All countries
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for thekit.comthekit.com

Start benchmarking for free
Sign in with GoogleSign up with Google
74.8K
Revenue
Jul 26
7.7K
Sessions
Jul 26
2.5-3.0%
Conv. rate
Jul 26
$350-375
AOV
Jul 26
Loading...

Thekit.com is an online platform that offers a variety of content related to fashion, beauty, and lifestyle. It provides articles, tips, and advice on current trends while covering topics like skincare, makeup, haircare, and style. Additionally, the website features product recommendations, shopping guides, and interviews with industry professionals.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

thekit.com Annual Revenue and Growth

thekit.com's annual sales on its online store amounted to $4.9M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$4.9M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
thekit.com revenue by year

thekit.com's monthly revenueOVER TIME
View real-time data

Over the past three months, thekit.com revenue has experienced growth of 85%, compared to the preceding three months.

View real-time data
thekit.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
thekit.com operates within the fashion and apparel category, generating $74,800 in revenue for online sales in July 2026. Its conversion rate of 2.50-3.00% is within the typical fashion and apparel retailer's range of 0.66% to 3.1%. With an average order value (AOV) of $350-375, it aligns with the typical AOV range of $84 to $403. However, thekit.com had 7,685 sessions, significantly lower than the typical fashion and apparel retailer's 28,400 sessions monthly.
Read more

thekit.com competitors

In July 2026, thekit.com trails its competitors in average order value (AOV), which ranges from $350 to $375, compared to $100 to $125 for surefitdesigns.com and $300 to $325 for thekitvintage.com. However, thekit.com outperforms its competitors significantly in revenue, generating $74,800, which is $62,800 more than thekitvintage.com. thekit.com also leads in transactions with 203, surpassing surefitdesigns.com by 113. Additionally, it attracts more sessions, totaling 7,685, which is 2,291 more than thekitvintage.com. Both surefitdesigns.com and thekitvintage.com have similar conversion rates, sitting at 2.50-3.00% and 0.50-1.00%, respectively, while thekit.com matches the higher end of this range.

surefitdesigns.com screenshot
#1 surefitdesigns.com
9.5K
Revenue
3.3K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
thekitvintage.com screenshot
#2 thekitvintage.com
12K
Revenue
5.4K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
thekit.com vs top market performers
thekit.com
top retailers
conversion rate vs average order value for thekit.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at thekit.com

In July large majority of sales on thekit.com, 96% was finalized on desktop devices, with 3.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on thekit.com, 96% was finalized on desktop devices, with 3.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries thekit.com operates in

thekit.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

thekit.com channels

Identify top traffic channels that drive growth for thekit.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

thekit.com Google Ads spend

Evaluate thekit.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

thekit.com devices

Review thekit.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

thekit.com top markets

Explore thekit.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

thekit.com country & global rank

Assess the ranking of thekit.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard