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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for thekit.comthekit.com

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53.3K
Revenue
Apr 26
9K
Sessions
Apr 26
2.0-2.5%
Conv. rate
Apr 26
$275-300
AOV
Apr 26
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Thekit.com is an online platform that offers a variety of content related to fashion, beauty, and lifestyle. It provides articles, tips, and advice on current trends while covering topics like skincare, makeup, haircare, and style. Additionally, the website features product recommendations, shopping guides, and interviews with industry professionals.

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thekit.com Annual Revenue and Growth

thekit.com's annual sales on its online store amounted to $4.9M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$4.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
thekit.com revenue by year

thekit.com's monthly revenueOVER TIME
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Over the past three months, thekit.com revenue has experienced decline of 73%, compared to the preceding three months.

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thekit.com revenue decline for last six months
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OVERVIEW
In April 2026, thekit.com generated online sales of $53,317, falling short of the lifestyle/fashion and apparel median of $78,791. With a conversion rate of 2.00-2.50%, thekit.com remains below the high industry standard of 3.05%. Its average order value (AOV) of $275-300 is also below the sector high of $389. thekit.com had 8,984 sessions, significantly lower than the median of 35,276 and the leading competitor, shein.com, which boasted an impressive 281,585,790 sessions and revenues reaching $860,961,522, indicating areas for improvement in audience engagement and sales performance.
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thekit.com competitors

In April 2026, thekit.com outperformed its competitors in multiple key metrics. While thekit.com generated $53,317 in revenue from 188 transactions and recorded 8,984 sessions, its competitors struggled to match these figures. surefitdesigns.com earned $6,339 from 55 transactions with 2,069 sessions and had an average order value (AOV) of $100-125, reflecting a conversion rate of 2.50-3.00%. thekitvintage.com reported $6,848 in revenue from just 21 transactions, a significant difference, and 2,712 sessions, but its AOV was higher at $325-350, yet it had a lower conversion rate of 0.50-1.00%. Overall, thekit.com not only attracted more visitors but also achieved significantly higher revenue and transaction volumes, establishing a stronger market presence compared to its rivals.

surefitdesigns.com screenshot
#1 surefitdesigns.com
6.3K
Revenue
2.1K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
thekitvintage.com screenshot
#2 thekitvintage.com
6.8K
Revenue
2.7K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
thekit.com vs top market performers
thekit.com
top retailers
conversion rate vs average order value for thekit.com and its competitors
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Revenue share by device at thekit.com

In April large majority of sales on thekit.com, 96% was finalized on desktop devices, with 3.7% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on thekit.com, 96% was finalized on desktop devices, with 3.7% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thekit.com channels

Identify top traffic channels that drive growth for thekit.comand discover how performance of traffic channels has changed over time.

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thekit.com Google Ads spend

Evaluate thekit.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thekit.com devices

Review thekit.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thekit.com top markets

Explore thekit.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thekit.com country & global rank

Assess the ranking of thekit.com among other retailers within its primary country and worldwide.

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