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Dec 2025
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Home/Insights/Retailers/thehuntingpublic.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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31.2K
Revenue
Dec 25
12.8K
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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Thehuntingpublic.com is a website that provides resources and information for hunters. It offers various educational content, such as hunting tips, tactics, and videos, with a focus on public land hunting. The site also sells merchandise related to hunting, including apparel, gear, and accessories, to support outdoor enthusiasts.

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thehuntingpublic.com Annual Revenue and Growth

thehuntingpublic.com's annual sales on its online store amounted to $1.2M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
thehuntingpublic.com revenue by year

thehuntingpublic.com's monthly revenueOVER TIME
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Over the past three months, thehuntingpublic.com revenue has experienced growth of 12%, compared to the preceding three months.

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thehuntingpublic.com revenue growth for last six months
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OVERVIEW
In December 2025, thehuntingpublic.com generated $31,183 in online sales, significantly below the sports industry median of $90,105, while the largest competitor, garmin.com, achieved $197,575,281. With a conversion rate of 2.50-3.00%, the site falls slightly short of the high industry benchmark of 3.13%, though it surpasses the low rate of 0.69%. The average order value (AOV) ranged from $75 to $100, closely aligning with the low end of the industry AOV, which is $72, and much lower than the high of $535. The site recorded 12,809 sessions, far beneath the median of 34,350.
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thehuntingpublic.com competitors

In December 2025, thehuntingpublic.com generated a revenue of $31,183 with 356 transactions and 12,809 sessions, boasting a conversion rate of 2.50-3.00%. In comparison, quikcamo.com lagged behind with revenue of $6,342, 67 transactions, and 4,409 sessions, sporting a lower conversion rate of 1.50-2.00%. heybooutdoors.com performed better with $12,213 in revenue, 126 transactions, and 3,718 sessions, showcasing a higher conversion rate of 3.00-3.50%. gunner.com led the pack with a revenue of $464,892, 2,235 transactions, and 69,731 sessions, along with a conversion rate of 3.00-3.50%. mossyoakgraphics.com and naturalgear.com also had strong showings with revenues of $39,085 and $50,326, respectively, and varying levels of transactions, sessions, and conversion rates. Overall, thehuntingpublic.com falls in the middle of the pack when compared to its competitors in the hunting and outdoors industry.

quikcamo.com screenshot
#1 quikcamo.com
6.3K
Revenue
4.4K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
heybooutdoors.com screenshot
#2 heybooutdoors.com
12.2K
Revenue
3.7K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
gunner.com screenshot
#3 gunner.com
464.9K
Revenue
69.7K
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
mossyoakgraphics.com screenshot
#4 mossyoakgraphics.com
39.1K
Revenue
24.1K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
naturalgear.com screenshot
#5 naturalgear.com
50.3K
Revenue
15.1K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
thehuntingpublic.com vs top market performers
thehuntingpublic.com
top retailers
conversion rate vs average order value for thehuntingpublic.com and its competitors
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Revenue share by device at thehuntingpublic.com

In December large majority of sales on thehuntingpublic.com, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.

In December large majority of sales on thehuntingpublic.com, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.
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thehuntingpublic.com channels

Identify top traffic channels that drive growth for thehuntingpublic.comand discover how performance of traffic channels has changed over time.

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thehuntingpublic.com Google Ads spend

Evaluate thehuntingpublic.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thehuntingpublic.com devices

Review thehuntingpublic.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thehuntingpublic.com top markets

Explore thehuntingpublic.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thehuntingpublic.com country & global rank

Assess the ranking of thehuntingpublic.com among other retailers within its primary country and worldwide.

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