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Sep 2025
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Home/Insights/Retailers/thefoggydog.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for thefoggydog.comthefoggydog.com

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451.4K
Revenue
Sep 25
108.1K
Sessions
Sep 25
5.0-5.5%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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The website thefoggydog.com offers a variety of pet accessories, specializing in stylish and eco-friendly products for dogs. They sell items such as collars, leashes, beds, and toys, which are handcrafted using sustainable materials. The products are designed to provide comfort and beauty for canine companions.

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thefoggydog.com Annual Revenue and Growth

thefoggydog.com's annual sales on its online store amounted to $5M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$5M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
thefoggydog.com revenue by year

thefoggydog.com's monthly revenueOVER TIME
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Over the past three months, thefoggydog.com revenue has experienced growth of 5%, compared to the preceding three months.

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thefoggydog.com revenue growth for last six months
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Top products on thefoggydog.comby revenue

#1 Personalization Fee
$15.6
Price
$121.9K
Revenue
#2 Lake Blue Stripe Harness Walk Set
$125
Price
$57K
Revenue
#3 Rifle Paper Co. x TFD Garden Party Harness Walk Set
$124.7
Price
$54.9K
Revenue
#4 Ruby Harness Walk Set
$125
Price
Revenue
#5 Ocean Harness Walk Set
$125
Price
Revenue
#6 Rifle Paper Co. x TFD Garden Party Collar Walk Set
$99
Price
Revenue
#7 Pumpkin Spice Plaid Flannel Collar Walk Set
$99
Price
Revenue
#8 Hot Pink Harness Walk Set
$125
Price
Revenue
#9 Lake Blue Gingham Harness Walk Set
$125
Price
Revenue
#10 Lake Blue Stripe Collar Walk Set
$99
Price
Revenue
#1 Personalization Fee
$15.6
Price
$121.9K
Revenue
#2 Lake Blue Stripe Harness Walk Set
$125
Price
$57K
Revenue
#3 Rifle Paper Co. x TFD Garden Party Harness Walk Set
$124.7
Price
$54.9K
Revenue
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OVERVIEW
In September 2025, thefoggydog.com generated impressive online sales of $451,383, significantly outperforming the median revenue of $61,068 in the FOOD AND DRINK industry. With a conversion rate between 5.00-5.50%, it remains competitive, approaching the high end of 6.28%. The average order value (AOV) of $75-100 is solid, though below the industry's high of $207. The site attracted 108,103 sessions, far exceeding the median of 19,478, yet dwarfed by chewy.com’s 40,365,600 sessions. Overall, thefoggydog.com demonstrates strong market performance in a competitive landscape.
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thefoggydog.com competitors

In September 2025, thefoggydog.com outperformed some of its competitors in terms of revenue, with a total of $451,383. However, in terms of transactions and sessions, it fell behind k9ballistics.com, which had 2,608 transactions and 92,245 sessions compared to thefoggydog.com's 5,623 transactions and 108,103 sessions. The average order value (AOV) for thefoggydog.com ranged from $75 to $100, putting it in the middle range compared to its competitors. In terms of conversion rate, thefoggydog.com had a rate of 5.00-5.50%, which was higher than some competitors like bigbarker.com but lower than crewlala.com. Overall, thefoggydog.com showed strong performance in revenue and conversion rate but lagged behind in transactions and sessions compared to some competitors in the pet product industry.

crewlala.com screenshot
#1 crewlala.com
10.1K
Revenue
3.2K
Sessions
6.5-7.0%
Conv. rate
$25-50
AOV
bigbarker.com screenshot
#2 bigbarker.com
199.8K
Revenue
65.3K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
upcountryinc.com screenshot
#3 upcountryinc.com
25.5K
Revenue
6.6K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
dukeandfox.com screenshot
#4 dukeandfox.com
6.9K
Revenue
4.1K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
k9ballistics.com screenshot
#5 k9ballistics.com
354.7K
Revenue
92.2K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
thefoggydog.com vs top market performers
thefoggydog.com
top retailers
conversion rate vs average order value for thefoggydog.com and its competitors
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Revenue share by device at thefoggydog.com

In September large majority of sales on thefoggydog.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on thefoggydog.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thefoggydog.com channels

Identify top traffic channels that drive growth for thefoggydog.comand discover how performance of traffic channels has changed over time.

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thefoggydog.com Google Ads spend

Evaluate thefoggydog.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thefoggydog.com devices

Review thefoggydog.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thefoggydog.com top markets

Explore thefoggydog.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thefoggydog.com country & global rank

Assess the ranking of thefoggydog.com among other retailers within its primary country and worldwide.

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