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Sep 2024
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Home/Insights/Retailers/thecapecoop.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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33.8K
Revenue
25.5K
Sessions
2.0-2.5%
Conversion rate
$50-75
Average order value
Online only revenue for thecapecoop.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Thecapecoop.com is a website that offers a variety of products related to the care and keeping of chickens. They sell items like chicken coops, chicken feeders, and waterers, as well as supplies for incubating eggs and raising chicks, including brooders and heat lamps.

thecapecoop.com’s revenueOVER TIME
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Over the past three months, thecapecoop.com revenue has experienced decline of 4.2%, compared to the preceding three months.

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thecapecoop.com revenue decline for last six months
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OVERVIEW
In September 2024, thecapecoop.com in the PETS industry had online sales revenue of $33,818, with a median revenue of $33,751. The conversion rate ranged from 2.00-2.50%, while the highest in the category was 3.3% and the lowest was 1.06%. The average order value (AOV) was $50-75, with the highest AOV being $287 and the lowest $60. The site had 25,481 sessions, comparable to the median in the industry. The largest online store in the category was ariat.com, with revenue of $12,432,460 and sessions of 3,299,258.
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thecapecoop.com competitors

When comparing thecapecoop.com to its competitors in the backyard chicken coops industry, we can see that thecapecoop.com falls behind in terms of revenue, transactions, and sessions. mypetchicken.com leads the pack with a revenue of $323,248 from 2,901 transactions and 147,358 sessions, while thecapecoop.com only generated $33,818 from 567 transactions and 25,481 sessions. In terms of Average Order Value (AOV), backyardchickencoops.com.au stands out with a range of $275-300, followed by mypetchicken.com with a range of $100-125, while thecapecoop.com falls within a range of $50-75. Conversion rates also vary, with mypetchicken.com and thecapecoop.com both falling within the 2.00-2.50 range, grubblyfarms.com slightly lower at 1.50-2.00, and backyardchickencoops.com.au having the lowest at 0.00-0.50. Overall, thecapecoop.com lags behind its competitors in terms of performance metrics.

#1 mypetchicken.com
323.2K
Revenue
147.4K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#2 backyardchickencoops.com.au
4K
Revenue
60.1K
Sessions
0.0-0.5%
Conv. rate
$275-300
AOV
#3 grubblyfarms.com
143K
Revenue
152.6K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
thecapecoop.com vs top market performers
thecapecoop.com
top retailers
conversion rate vs average order value for thecapecoop.com and its competitors
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thecapecoop.com channels

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thecapecoop.com Google Ads spend

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thecapecoop.com devices

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thecapecoop.com top markets

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thecapecoop.com country & global rank

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