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Aug 2024
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Home/Insights/Retailers/thecapecoop.com
TRANSACTION INTELLIGENCE - AUG 2024 GLOBALLY

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29.8K
Revenue
20.1K
Sessions
2.0-2.5%
Conversion rate
$50-75
Average order value
Online only revenue for thecapecoop.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Thecapecoop.com is a website that offers a variety of products related to the care and keeping of chickens. They sell items like chicken coops, chicken feeders, and waterers, as well as supplies for incubating eggs and raising chicks, including brooders and heat lamps.

thecapecoop.com’s revenueOVER TIME
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Over the past three months, thecapecoop.com revenue has experienced decline of 18%, compared to the preceding three months.

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thecapecoop.com revenue decline for last six months
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OVERVIEW
thecapecoop.com, in the pets_and_animals industry, generated $29,781 in revenue with a 2.00-2.50% conversion rate and an AOV of $50-75 from 20,058 sessions in August 2024. The median revenue in the category is $42,414, while ariat.com leads with $9,784,519 in revenue and 2,961,573 sessions. A very high conversion rate in pets_and_animals is 3.37%, with a low of 1.07%. The highest AOV in the category is $307, and the lowest is $66, both exceeding thecapecoop.com's AOV range.
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thecapecoop.com competitors

When comparing thecapecoop.com to its competitors in the backyard chicken and coop niche, it is evident that thecapecoop.com falls behind in terms of revenue, transactions, and sessions. mypetchicken.com leads the pack with a revenue of $392,732, 3,591 transactions, and 172,379 sessions, showcasing a much larger customer base and higher sales volume. In terms of Average Order Value (AOV), backyardchickencoops.com.au takes the lead with a range of $300-$325, indicating that their customers are willing to spend more per transaction compared to thecapecoop.com's AOV of $50-$75. However, thecapecoop.com and mypetchicken.com share a similar conversion rate of 2.00-2.50%, highlighting their ability to effectively turn website visitors into customers. Overall, thecapecoop.com can look to improve its performance metrics by increasing revenue, transactions, and sessions to better compete with its counterparts.

#1 mypetchicken.com
392.7K
Revenue
172.4K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
#2 backyardchickencoops.com.au
4.2K
Revenue
62.6K
Sessions
0.0-0.5%
Conv. rate
$300-325
AOV
#3 grubblyfarms.com
116K
Revenue
154.3K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
thecapecoop.com vs top market performers
thecapecoop.com
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conversion rate vs average order value for thecapecoop.com and its competitors
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brands overtime comparison

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thecapecoop.com channels

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thecapecoop.com Google Ads spend

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thecapecoop.com devices

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thecapecoop.com top markets

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thecapecoop.com country & global rank

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