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Jul 2025
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Home/Insights/Retailers/thebluelineonline.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for thebluelineonline.comthebluelineonline.com

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65.8K
Revenue
11.6K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
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the #1 source for cbj - columbus blue jackets apparel. weve got all the latest gear, from jackets, to hats, to jerseys and hoodies.

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thebluelineonline.com's revenueOVER TIME
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Over the past three months, thebluelineonline.com revenue has experienced decline of 60%, compared to the preceding three months.

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thebluelineonline.com revenue decline for last six months
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OVERVIEW
In July 2025, thebluelineonline.com observed a revenue of $65,834 from online sales with a conversion rate ranging from 2.00-2.50% and an average order value (AOV) of $225-250. The website also had a total of 11,571 sessions during this period.
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thebluelineonline.com competitors

In July 2025, thebluelineonline.com generated a revenue of $65,834 from 286 transactions with 11,571 sessions, boasting an average order value (AOV) of $225-$250 and a conversion rate of 2.00-2.50%. Comparing this data to its competitors, stlauthentics.com leads with a revenue of $93,221 from 704 transactions and 47,078 sessions, with an AOV of $125-$150 and a conversion rate of 1.00-1.50%. Meanwhile, black-biscuit.com lags behind significantly with $3,342 in revenue from 29 transactions and 2,080 sessions, featuring an AOV of $100-$125 and a conversion rate of 1.00-1.50%. On the other hand, bigjohnson.com recorded $36,460 in revenue from 364 transactions and 9,943 sessions, showcasing a higher conversion rate of 3.50-4.00% despite a similar AOV range of $100-$125. Lastly, nashvillelockerroom.com achieved $7,300 in revenue from 57 transactions and 4,457 sessions, aligning closely with thebluelineonline.com in terms of AOV and conversion rate.

stlauthentics.com screenshot
#1 stlauthentics.com
93.2K
Revenue
47.1K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
black-biscuit.com screenshot
#2 black-biscuit.com
3.3K
Revenue
2.1K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
bigjohnson.com screenshot
#3 bigjohnson.com
36.5K
Revenue
9.9K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
nashvillelockerroom.com screenshot
#4 nashvillelockerroom.com
7.3K
Revenue
4.5K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
thebluelineonline.com vs top market performers
thebluelineonline.com
top retailers
conversion rate vs average order value for thebluelineonline.com and its competitors
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Revenue share by device at thebluelineonline.com

In July large majority of sales on thebluelineonline.com, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.

In July large majority of sales on thebluelineonline.com, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.
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thebluelineonline.com channels

Identify top traffic channels that drive growth for thebluelineonline.comand discover how performance of traffic channels has changed over time.

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thebluelineonline.com Google Ads spend

Evaluate thebluelineonline.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thebluelineonline.com devices

Review thebluelineonline.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thebluelineonline.com top markets

Explore thebluelineonline.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thebluelineonline.com country & global rank

Assess the ranking of thebluelineonline.com among other retailers within its primary country and worldwide.

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