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Dec 2025
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Home/Insights/Retailers/tenderbelly.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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18.4K
Revenue
Dec 25
7.6K
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$275-300
AOV
Dec 25
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Tenderbelly.com is a website that offers a variety of products for sale. Their product range includes high-quality and flavorful meats such as bacon, ham, and pork. Additionally, they provide carefully sourced and thoughtfully crafted artisanal products, such as spices and sauces, to complement their meat offerings.

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tenderbelly.com Annual Revenue and Growth

tenderbelly.com's annual sales on its online store amounted to $615.2K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$615.2K
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
tenderbelly.com revenue by year

tenderbelly.com's monthly revenueOVER TIME
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Over the past three months, tenderbelly.com revenue has experienced decline of 16%, compared to the preceding three months.

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tenderbelly.com revenue decline for last six months
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OVERVIEW
In December 2025, tenderbelly.com generated $18,384 in online sales, significantly below the grocery industry's median of $58,922, with a conversion rate between 0.50-1.00%, well below the high of 6.41%. The average order value (AOV) ranged from $275-300, exceeding the industry average of $182, while total sessions reached 7,587, far fewer than the median of 19,185, illustrating challenges in traffic compared to the leading competitor, kroger.com, which garnered 47,270,812 sessions and substantial revenue of $331,830,173.
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tenderbelly.com competitors

In December 2025, tenderbelly.com outperformed its competitor pedersonsfarms.com in terms of revenue, with tenderbelly.com generating $18,384 compared to pedersonsfarms.com's $13,642. However, pedersonsfarms.com had a higher number of transactions at 194, while tenderbelly.com had 62 transactions. In terms of sessions, pedersonsfarms.com also had a higher number at 21,733 compared to tenderbelly.com's 7,587 sessions. The average order value (AOV) for tenderbelly.com ranged from $275 to $300, while pedersonsfarms.com had a lower AOV range of $50 to $75. Both websites had a similar conversion rate of 0.50-1.00%. Despite the differences in revenue and transactions, tenderbelly.com and pedersonsfarms.com shared a similar conversion rate, indicating strong performance in converting sessions to transactions.

pedersonsfarms.com screenshot
#1 pedersonsfarms.com
13.6K
Revenue
21.7K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
tenderbelly.com vs top market performers
tenderbelly.com
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conversion rate vs average order value for tenderbelly.com and its competitors
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Revenue share by device at tenderbelly.com

In December large majority of sales on tenderbelly.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

In December large majority of sales on tenderbelly.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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tenderbelly.com channels

Identify top traffic channels that drive growth for tenderbelly.comand discover how performance of traffic channels has changed over time.

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tenderbelly.com Google Ads spend

Evaluate tenderbelly.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tenderbelly.com devices

Review tenderbelly.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tenderbelly.com top markets

Explore tenderbelly.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tenderbelly.com country & global rank

Assess the ranking of tenderbelly.com among other retailers within its primary country and worldwide.

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