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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for swpea.comswpea.com

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285.2K
Revenue
Sep 25
170.3K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

SWPEA.com is a website specializing in digital machine embroidery designs and patterns. They offer a vast collection of high-quality designs that can be instantly downloaded and used with embroidery machines. Customers can find a wide range of themed designs for crafting projects, adding intricate details to various fabrics and items.

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swpea.com Annual Revenue and Growth

swpea.com's annual sales on its online store amounted to $3.4M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$3.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
swpea.com revenue by year

swpea.com's monthly revenueOVER TIME
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Over the past three months, swpea.com revenue has experienced decline of 0.57%, compared to the preceding three months.

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swpea.com revenue decline for last six months
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OVERVIEW
In September 2025, swpea.com generated $285,228 in online sales, significantly outperforming the home_and_garden median of $113,901. With a conversion rate of 1.50-2.00%, it falls short of the category's high of 3.36%, while its average order value (AOV) ranges from $75-100, notably lower than the peak AOV of $677. The site recorded 170,259 sessions, well above the median of 32,433, yet dwarfed by the leading competitor, homedepot.com, which garnered an astounding 148,597,767 sessions and revenue exceeding $1.2 billion, highlighting the competitive landscape in the home and garden sector.
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swpea.com competitors

When comparing swpea.com to its competitors in September 2025, we can see that swpea.com generated $285,228 in revenue with 3,275 transactions and 170,259 sessions. Their average order value (AOV) falls within the range of $75-100, and they have a conversion rate of 1.50-2.00%. In comparison, emblibrary.com leads the pack with $806,970 in revenue, 9,863 transactions, and 628,141 sessions. urbanthreads.com follows with $1,041,591 in revenue, 3,644 transactions, and 184,947 sessions, boasting a higher AOV of $275-300. embroiderydesigns.com also surpasses swpea.com with $1,082,943 in revenue, 6,265 transactions, and 387,572 sessions. annthegran.com and sulky.com fall below swpea.com in terms of revenue, transactions, and sessions, with varying AOV and conversion rates. Overall, swpea.com competes well in terms of revenue and transactions, but lags behind in sessions compared to its competitors.

emblibrary.com screenshot
#1 emblibrary.com
807K
Revenue
628.1K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
urbanthreads.com screenshot
#2 urbanthreads.com
1M
Revenue
184.9K
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
embroiderydesigns.com screenshot
#3 embroiderydesigns.com
1.1M
Revenue
387.6K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
annthegran.com screenshot
#4 annthegran.com
175.9K
Revenue
115.4K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
sulky.com screenshot
#5 sulky.com
94.6K
Revenue
56.8K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
swpea.com vs top market performers
swpea.com
top retailers
conversion rate vs average order value for swpea.com and its competitors
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Revenue share by device at swpea.com

In September large majority of sales on swpea.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on swpea.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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swpea.com channels

Identify top traffic channels that drive growth for swpea.comand discover how performance of traffic channels has changed over time.

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swpea.com Google Ads spend

Evaluate swpea.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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swpea.com devices

Review swpea.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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swpea.com top markets

Explore swpea.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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swpea.com country & global rank

Assess the ranking of swpea.com among other retailers within its primary country and worldwide.

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