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Oct 2025
All countries
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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77.3K
Revenue
Oct 25
58.8K
Sessions
Oct 25
2.0-2.5%
Conv. rate
Oct 25
$50-75
AOV
Oct 25
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Sulky.com presents a wide range of products catering to embroidery enthusiasts. The website sells threads, stabilizers, and other crafting essentials. Various machine embroidery designs, digital patterns, and embroidery tools are also available. Sulky.com aims to accommodate the needs of individuals passionate about creating embroidery projects with high-quality materials.

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sulky.com Annual Revenue and Growth

sulky.com's annual sales on its online store amounted to $950.9K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$950.9K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
sulky.com revenue by year

sulky.com's monthly revenueOVER TIME
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Over the past three months, sulky.com revenue has experienced growth of 31%, compared to the preceding three months.

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sulky.com revenue growth for last six months
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OVERVIEW
In October 2025, sulky.com generated $77,325 in online sales with a conversion rate between 2.00-2.50%, below the industry median of $82,825 and a high benchmark of 3.42%. Its average order value (AOV) ranged from $50-75, significantly lower than the high of $729 in the TEXTILES sector. With 58,772 sessions, sulky.com lagged behind the median of 16,549 sessions and far from the industry leader, vevor.com, which amassed an impressive 10,621,987 sessions, highlighting both challenges and growth opportunities in its market positioning.
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sulky.com competitors

In October 2025, sulky.com performed moderately compared to its competitors. sulky.com had a revenue of $77,325 with 1,279 transactions and 58,772 sessions, resulting in an average order value (AOV) between $50-75 and a conversion rate of 2.00-2.50%. In comparison, superiorthreads.com had lower revenue ($36,268) and transactions (763) but a slightly higher number of sessions (53,353) and lower AOV ($25-50) and conversion rate (1.00-1.50%). On the other end of the spectrum, urbanthreads.com stood out with significantly higher revenue ($1,296,167), transactions (4,461), and sessions (183,824), along with a higher AOV ($275-300) and the same conversion rate as sulky.com. emblibrary.com also outperformed sulky.com in terms of revenue and transactions. However, sulky.com's conversion rate remained competitive within the industry.

superiorthreads.com screenshot
#1 superiorthreads.com
36.3K
Revenue
53.4K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
emblibrary.com screenshot
#2 emblibrary.com
883.3K
Revenue
483.2K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
urbanthreads.com screenshot
#3 urbanthreads.com
1.3M
Revenue
183.8K
Sessions
2.0-2.5%
Conv. rate
$275-300
AOV
swpea.com screenshot
#4 swpea.com
320.2K
Revenue
136.9K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
texmacdirect.com screenshot
#5 texmacdirect.com
18.6K
Revenue
2.9K
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
sulky.com vs top market performers
sulky.com
top retailers
conversion rate vs average order value for sulky.com and its competitors
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Revenue share by device at sulky.com

In October large majority of sales on sulky.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on sulky.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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sulky.com channels

Identify top traffic channels that drive growth for sulky.comand discover how performance of traffic channels has changed over time.

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sulky.com Google Ads spend

Evaluate sulky.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sulky.com devices

Review sulky.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sulky.com top markets

Explore sulky.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sulky.com country & global rank

Assess the ranking of sulky.com among other retailers within its primary country and worldwide.

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