swatch.com
Welcome to the official Swatch online store. Shop our wide range of trendy Swatch watches, jewelry and accessories. All products come with free shipping.
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swatch.com's revenueOVER TIME
Over the past three months, swatch.com revenue has experienced decline of 11%, compared to the preceding three months.
swatch.com competitors
In May 2025, swatch.com reported a revenue of $12,047,294 with 37,304 transactions and 3,141,820 sessions. The average order value (AOV) ranged from $300 to $325, and the conversion rate was between 1.00% and 1.50%. Comparing this data to its competitors, omega watches.com had a higher revenue of $12,501,121 but fewer transactions and sessions. Their AOV was much higher at $950-$975, with a lower conversion rate of 0.00-0.50%. chrono24.com outperformed both swatch.com and omega watches.com with a significantly higher revenue of $88,988,015, 48,926 transactions, and 5,110,511 sessions. Their AOV was also much higher at $1800-$1825, with a conversion rate of 0.50-1.00%. watchshop.com had a lower revenue than swatch.com but a higher conversion rate at 1.50-2.00%. swatch.com seems to fall in the middle in terms of revenue, transactions, sessions, AOV, and conversion rate compared to its competitors in the watch industry.
Revenue share by device at swatch.com
In May large majority of sales on swatch.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices.
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swatch.com channels
Identify top traffic channels that drive growth for swatch.comand discover how performance of traffic channels has changed over time.
swatch.com Google Ads spend
Evaluate swatch.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
swatch.com devices
Review swatch.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
