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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for swatch.comswatch.com

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17.5M
Revenue
3.7M
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
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Welcome to the official Swatch online store. Shop our wide range of trendy Swatch watches, jewelry and accessories. All products come with free shipping.

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swatch.com's revenueOVER TIME
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Over the past three months, swatch.com revenue has experienced growth of 3.9%, compared to the preceding three months.

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swatch.com revenue growth for last six months
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OVERVIEW
In July 2025, swatch.com in the LUXURY industry generated $17,503,913 in online sales revenue with a conversion rate of 1.50-2.00% and an average order value (AOV) of $300-325. Their total sessions reached 3,746,359. The highest revenue came from chrono24.com at $70,869,272, the highest conversion rate was 2.68%, the highest AOV was $997, and the most sessions were seen on pandora.net at 14,175,059. The median revenue, conversion rate, AOV, and sessions for LUXURY were $92,611, 2.68%, $997, and 27,584 respectively.
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swatch.com competitors

In July 2025, swatch.com outperformed most of its competitors in terms of revenue, with $17,503,913. However, in terms of transactions, swatch.com had 57,493 transactions and 3,746,359 sessions, with an average order value (AOV) of $300-325 and a conversion rate of 1.50-2.00%. Compared to its competitors, swatch.com had higher revenue and sessions than swatchandbeyond.com, omega watches.com, and watchshop.com. However, chrono24.com had the highest revenue at $70,869,272, with 39,822 transactions and 4,219,326 sessions, an AOV of $1775-1800, and a conversion rate of 0.50-1.00%. Overall, swatch.com demonstrated strong performance in revenue and sessions, but could improve its conversion rate to compete more effectively with chrono24.com in the online watch retail market.

swatchandbeyond.com screenshot
#1 swatchandbeyond.com
11.8K
Revenue
9.3K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
omegawatches.com screenshot
#2 omegawatches.com
12.2M
Revenue
3M
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
watchshop.com screenshot
#3 watchshop.com
708.7K
Revenue
182.4K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
chrono24.com screenshot
#4 chrono24.com
70.9M
Revenue
4.2M
Sessions
0.5-1.0%
Conv. rate
$1700-1800
AOV
zeitlounge.com screenshot
#5 zeitlounge.com
272.9K
Revenue
147.5K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
swatch.com vs top market performers
swatch.com
top retailers
conversion rate vs average order value for swatch.com and its competitors
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Revenue share by device at swatch.com

In July large majority of sales on swatch.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on swatch.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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swatch.com channels

Identify top traffic channels that drive growth for swatch.comand discover how performance of traffic channels has changed over time.

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swatch.com Google Ads spend

Evaluate swatch.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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swatch.com devices

Review swatch.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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swatch.com top markets

Explore swatch.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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swatch.com country & global rank

Assess the ranking of swatch.com among other retailers within its primary country and worldwide.

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