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Jan 2026
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Home/Insights/Retailers/survivalfrog.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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336.9K
Revenue
Jan 26
47.4K
Sessions
Jan 26
4.5-5.0%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
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  • Main country of store: UNITED STATES
  • Website category: HEAVY INDUSTRY AND ENGINEERING

Survivalfrog.com is a website that offers a wide range of survival products. Their inventory includes emergency food supplies, outdoor tools, and various survival gear. With a focus on preparation and self-sufficiency, customers can find items like tents, flashlights, medical kits, and camping equipment, suitable for emergencies and outdoor adventures.

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survivalfrog.com Annual Revenue and Growth

survivalfrog.com's annual sales on its online store amounted to $3.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$3.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
survivalfrog.com revenue by year

survivalfrog.com's monthly revenueOVER TIME
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Over the past three months, survivalfrog.com revenue has experienced growth of 22%, compared to the preceding three months.

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survivalfrog.com revenue growth for last six months
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OVERVIEW
In January 2026, survivalfrog.com generated $336,939 in online sales with a conversion rate of 4.50-5.00%, outperforming the industry average of 2.67%. Its average order value (AOV) ranged from $125 to $150, below the high of $401. With 47,369 sessions, it lagged significantly behind the top competitor, gunmagwarehouse.com, which recorded 1,733,623 sessions, while the median for the heavy industry and engineering sector was 178,482. Despite lower revenue compared to the industry median of $571,713, survivalfrog.com maintains a solid conversion rate and AOV within its category.
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survivalfrog.com competitors

survivalfrog.com falls behind its competitors in terms of revenue, with $336,939 in January 2026. selfrelianceoutfitters.com generated $383,625 in revenue, while mypatriotsupply.com boasted $1,967,820 in revenue. 4patriots.com leads the pack with an impressive $8,488,102 in revenue. survivalfrog.com had 2,323 transactions and 47,369 sessions, while mypatriotsupply.com had 6,601 transactions and 521,813 sessions. In terms of Average Order Value (AOV), survivalfrog.com ranges from $125 to $150, which is lower compared to goalzero.com's $875-$900 AOV. survivalfrog.com's conversion rate is at 4.50-5.00%, higher than most of its competitors, such as mypatriotsupply.com at 1.00-1.50% and goalzero.com at 0.50-1.00%. Overall, while survivalfrog.com has a decent conversion rate, it falls behind in revenue compared to its competitors in the survival gear industry.

selfrelianceoutfitters.com screenshot
#1 selfrelianceoutfitters.com
383.6K
Revenue
114.3K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
mypatriotsupply.com screenshot
#2 mypatriotsupply.com
2M
Revenue
521.8K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
goalzero.com screenshot
#3 goalzero.com
1.2M
Revenue
187.2K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
4patriots.com screenshot
#4 4patriots.com
8.5M
Revenue
1.5M
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
unchartedsupplyco.com screenshot
#5 unchartedsupplyco.com
310.5K
Revenue
108K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
survivalfrog.com vs top market performers
survivalfrog.com
top retailers
conversion rate vs average order value for survivalfrog.com and its competitors
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Revenue share by device at survivalfrog.com

In January large majority of sales on survivalfrog.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In January large majority of sales on survivalfrog.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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survivalfrog.com channels

Identify top traffic channels that drive growth for survivalfrog.comand discover how performance of traffic channels has changed over time.

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survivalfrog.com Google Ads spend

Evaluate survivalfrog.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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survivalfrog.com devices

Review survivalfrog.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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survivalfrog.com top markets

Explore survivalfrog.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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survivalfrog.com country & global rank

Assess the ranking of survivalfrog.com among other retailers within its primary country and worldwide.

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