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Dec 2025
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Home/Insights/Retailers/spiegel21.de
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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233.2K
Revenue
Dec 25
79.2K
Sessions
Dec 25
1.0-1.5%
Conv. rate
Dec 25
$200-225
AOV
Dec 25
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN

Badspiegel, Spiegelschränke, Duschwände und Türen aus Glas, Badmöbel, etc. Wir fertigen nach Maß & produzieren mit ❤ in Deutschland ▶ Jetzt kaufen!

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spiegel21.de's monthly revenueOVER TIME
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Over the past three months, spiegel21.de revenue has experienced growth of 14%, compared to the preceding three months.

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spiegel21.de revenue growth for last six months
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OVERVIEW
In December 2025, spiegel21.de, operating in the home and garden sector, generated online sales revenue of $233,167, significantly above the median of $114,229 for the industry, although far from the leading competitor homedepot.com at $1.5 billion. With a conversion rate of 1.00-1.50%, it remains below the high of 3.32% but above the low of 0.7%. The average order value (AOV) ranged between $200-225, considerably lower than the high of $667 but above the low of $88. The site recorded 79,168 sessions, surpassing the industry median of 33,723 but trailing behind homedepot.com’s massive 141 million sessions.
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spiegel21.de competitors

In December 2025, spiegel21.de reported a revenue of $233,167 with 1,102 transactions and 79,168 sessions, resulting in an average order value (AOV) range of $200-$225 and a conversion rate of 1.00-1.50%. Comparing this data to its competitors, glasprofi24.de generated the highest revenue of $699,229 with 843 transactions and 50,660 sessions. Their AOV range was significantly higher at $825-$850, and they had a conversion rate of 1.50-2.00%. badshop.de also outperformed spiegel21.de in terms of revenue, with $884,838 from 2,290 transactions and 144,529 sessions. Their AOV range was $375-$400, and their conversion rate was 1.50-2.00%. On the other hand, schulte.de had a revenue of $575,923 with 1,572 transactions and 158,358 sessions, an AOV range of $350-$375, and a conversion rate of 0.50-1.00%.

glasprofi24.de screenshot
#1 glasprofi24.de
699.2K
Revenue
50.7K
Sessions
1.5-2.0%
Conv. rate
$800-900
AOV
badshop.de screenshot
#2 badshop.de
884.8K
Revenue
144.5K
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
schulte.de screenshot
#3 schulte.de
575.9K
Revenue
158.4K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
spiegel21.de vs top market performers
spiegel21.de
top retailers
conversion rate vs average order value for spiegel21.de and its competitors
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Revenue share by device at spiegel21.de

In December large majority of sales on spiegel21.de, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on spiegel21.de, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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spiegel21.de channels

Identify top traffic channels that drive growth for spiegel21.deand discover how performance of traffic channels has changed over time.

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spiegel21.de Google Ads spend

Evaluate spiegel21.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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spiegel21.de devices

Review spiegel21.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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spiegel21.de top markets

Explore spiegel21.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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spiegel21.de country & global rank

Assess the ranking of spiegel21.de among other retailers within its primary country and worldwide.

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