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May 2025
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Home/Insights/Retailers/spalding.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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663.7K
Revenue
115.7K
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
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Spalding.com is a website that provides athletic equipment primarily for basketball, including basketballs, rims, backboards, and training gear. They also offer products for volleyball and football. The website offers a range of items and accessories catered to athletes, focusing on quality sports equipment for various sports enthusiasts.

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spalding.com's revenueOVER TIME
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Over the past three months, spalding.com revenue has experienced growth of 23%, compared to the preceding three months.

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spalding.com revenue growth for last six months
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OVERVIEW
In May 2025, spalding.com in the SPORTS industry had a revenue of $663,694 for online sales, a conversion rate of 1.50-2.00%, an AOV of $300-325, and 115,724 sessions. Compared to the industry median revenue of $84,330, a high AOV of $565, and 29,719 sessions, spalding.com performs well. However, it falls short of garmin.com, the top online store with $189,203,870 in revenue and 47,255,232 sessions. The high and low conversion rates in the SPORTS industry are 3.0% and 0.65%, respectively, showcasing spalding.com's moderate performance in this metric.
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spalding.com competitors

In May 2025, spalding.com reported a revenue of $663,694 with 2,042 transactions and 115,724 sessions, resulting in an average order value (AOV) of $300-$325 and a conversion rate of 1.50-2.00%. Compared to its competitors, wilson.com leads the pack with a revenue of $5,936,238 from 39,913 transactions and 2,145,330 sessions, with an AOV of $125-$150 and a similar conversion rate. goalsetter.com, on the other hand, generated $79,185 in revenue from 135 transactions and 10,855 sessions, boasting a high AOV of $575-$600 but a lower conversion rate. anthem-sports.com and basketballgoalstore.com fall in between with revenue ranging from $85,167 to $433,511, transactions from 66 to 1,333, and sessions from 8,009 to 125,327, each with varying AOV and conversion rates. Overall, spalding.com competes well in terms of revenue and conversion rate within its industry.

basketballgoalstore.com screenshot
#1 basketballgoalstore.com
85.2K
Revenue
8K
Sessions
0.5-1.0%
Conv. rate
$1200-1300
AOV
goalsetter.com screenshot
#2 goalsetter.com
79.2K
Revenue
10.9K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
anthem-sports.com screenshot
#3 anthem-sports.com
433.5K
Revenue
125.3K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
njswingsets.com screenshot
#4 njswingsets.com
18.4K
Revenue
4.9K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
wilson.com screenshot
#5 wilson.com
5.9M
Revenue
2.1M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
spalding.com vs top market performers
spalding.com
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conversion rate vs average order value for spalding.com and its competitors
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Revenue share by device at spalding.com

In May large majority of sales on spalding.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices.

In May large majority of sales on spalding.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices.
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spalding.com channels

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spalding.com Google Ads spend

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spalding.com devices

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spalding.com top markets

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spalding.com country & global rank

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