southernproper.com
Southernproper.com is an e-commerce platform that offers various products catering to Southern American style. The website sells a wide range of apparel and accessories for both men and women, including shirts, pants, hats, belts, and footwear. Customers can purchase these traditional Southern-inspired items conveniently through their online shopping interface.
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southernproper.com Annual Revenue and Growth
southernproper.com's annual sales on its online store amounted to $144.5K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.
southernproper.com's monthly revenueOVER TIME
Over the past three months, southernproper.com revenue has experienced decline of 36%, compared to the preceding three months.
southernproper.com competitors
In January 2026, Southern Proper's revenue of $10,913 from 56 transactions and 4,215 sessions resulted in an average order value (AOV) of $175-200 and a conversion rate of 1.00-1.50%. When compared to its competitors, Southern Charm Clothing had similar revenue at $11,093 but with more transactions (105) and sessions (4,588), leading to a higher conversion rate of 2.00-2.50% and a lower AOV of $100-125. Southern Fried Cotton generated $13,573 in revenue from 203 transactions and 8,073 sessions, boasting a lower AOV of $50-75 but a higher conversion rate of 2.50-3.00%. Meanwhile, Southern Marsh had the highest revenue at $60,755, but with fewer transactions (548) and sessions (56,908), resulting in a lower conversion rate of 0.50-1.00% and a similar AOV of $100-125 compared to Southern Proper. Other competitors such as Over Under Clothing and Southern Tide also outperformed Southern Proper in terms of revenue, transactions, sessions, AOV, and conversion rates.
Revenue share by device at southernproper.com
In January large majority of sales on southernproper.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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southernproper.com channels
Identify top traffic channels that drive growth for southernproper.comand discover how performance of traffic channels has changed over time.
southernproper.com Google Ads spend
Evaluate southernproper.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
southernproper.com devices
Review southernproper.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
