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Oct 2025
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Home/Insights/Retailers/somnifix.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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48.4K
Revenue
Oct 25
13K
Sessions
Oct 25
2.0-2.5%
Conv. rate
Oct 25
$150-175
AOV
Oct 25
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Somnifix.com is a website that sells a range of products related to improving sleep quality. The site offers adhesive strips designed to keep ones mouth closed during sleep, encouraging nasal breathing. Additionally, it provides educational resources about sleep positions, snoring, and the potential benefits of nasal breathing for better sleep.

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somnifix.com Annual Revenue and Growth

somnifix.com's annual sales on its online store amounted to $2.1M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$2.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
somnifix.com revenue by year

somnifix.com's monthly revenueOVER TIME
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Over the past three months, somnifix.com revenue has experienced decline of 52%, compared to the preceding three months.

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somnifix.com revenue decline for last six months
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OVERVIEW
In October 2025, somnifix.com, operating in the HEALTH sector, generated $48,412 in online sales, slightly below the median of $51,854, with a conversion rate of 2.00-2.50%, underperforming the high of 4.43% and above the low of 1.07%. The average order value (AOV) ranged from $150-175, again lower than the high of $216, while total sessions reached 12,992, significantly less than the median of 24,697, demonstrating a need for improvement in customer engagement compared to industry leaders like roguefitness.com, which boasts over $17 million in sales.
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somnifix.com competitors

In October 2025, somnifix.com had a revenue of $48,412 with 285 transactions and 12,992 sessions, resulting in an average order value (AOV) of $150-175 and a conversion rate of 2.00-2.50%. In comparison, nitetronic.com, a competitor, had a significantly higher revenue of $378,439 with 729 transactions and 20,036 sessions. Their AOV was $500-525 with a conversion rate of 3.50-4.00%. On the other hand, edensleep.co.nz had a revenue of $81,404 with 523 transactions and 23,348 sessions, similar to somnifix.com in terms of AOV ($150-175) and conversion rate (2.00-2.50%). Overall, somnifix.com lagged behind nitetronic.com in terms of revenue, transactions, AOV, and conversion rate, indicating room for growth and improvement in order to compete more effectively in the sleep aid industry.

nitetronic.com screenshot
#1 nitetronic.com
378.4K
Revenue
20K
Sessions
3.5-4.0%
Conv. rate
$500-600
AOV
edensleep.co.nz screenshot
#2 edensleep.co.nz
81.4K
Revenue
23.3K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
somnifix.com vs top market performers
somnifix.com
top retailers
conversion rate vs average order value for somnifix.com and its competitors
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Revenue share by device at somnifix.com

In October large majority of sales on somnifix.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on somnifix.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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somnifix.com channels

Identify top traffic channels that drive growth for somnifix.comand discover how performance of traffic channels has changed over time.

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somnifix.com Google Ads spend

Evaluate somnifix.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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somnifix.com devices

Review somnifix.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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somnifix.com top markets

Explore somnifix.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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somnifix.com country & global rank

Assess the ranking of somnifix.com among other retailers within its primary country and worldwide.

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