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Nov 2025
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Home/Insights/Retailers/softube.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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1.1M
Revenue
Nov 25
490.8K
Sessions
Nov 25
2.5-3.0%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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Softube.com is an online platform providing various digital audio tools and plugins. They offer a wide range of high-quality audio products, including virtual instruments, mixing and mastering plugins, effects processors, and modular sound synthesizers. The website also fosters a community of passionate audio enthusiasts, catering to professional musicians and audio engineers.

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softube.com Annual Revenue and Growth

softube.com's annual sales on its online store amounted to $16.2M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$16.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
softube.com revenue by year

softube.com's monthly revenueOVER TIME
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Over the past three months, softube.com revenue has experienced decline of 4.3%, compared to the preceding three months.

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softube.com revenue decline for last six months
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OVERVIEW
In November 2025, softube.com generated $1,142,786 in online sales, significantly surpassing the industry median of $163,834 in the computers, electronics, and technology graphics multimedia and web design category. Its conversion rate ranged from 2.50% to 3.00%, while the average order value (AOV) stood between $75 and $100. With 490,815 sessions, softube.com performed well, especially when compared to the median of 60,269 sessions in the industry. Despite this success, it still lags behind the largest competitor, pluginboutique.com, which achieved revenues of $23,820,906, indicating room for growth in a competitive landscape.
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softube.com competitors

In November 2025, softube.com's revenue of $1,142,786 falls behind its competitors like pluginboutique.com with $23,820,906 and uaudio.com with $4,114,539. While softube.com has a lower number of transactions at 14,246 compared to pluginboutique.com's 74,667, its conversion rate of 2.50-3.00% is on par with the industry average. In terms of average order value (AOV), softube.com's range of $75-100 is lower than uaudio.com's $275-300 and pluginboutique.com's $300-325. Additionally, softube.com's number of sessions at 490,815 is significantly lower than pluginboutique.com's 2,911,008. Despite this, softube.com remains competitive in terms of conversion rate and AOV, suggesting that it may have a niche market or strong customer loyalty.

uaudio.com screenshot
#1 uaudio.com
4.1M
Revenue
2.6M
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
pluginboutique.com screenshot
#2 pluginboutique.com
23.8M
Revenue
2.9M
Sessions
2.5-3.0%
Conv. rate
$300-325
AOV
audiothing.net screenshot
#3 audiothing.net
94.5K
Revenue
118.8K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
proaudiodesign.com screenshot
#4 proaudiodesign.com
643.7K
Revenue
32.1K
Sessions
2.5-3.0%
Conv. rate
$700-800
AOV
solidstatelogic.com screenshot
#5 solidstatelogic.com
1.4M
Revenue
395.5K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
softube.com vs top market performers
softube.com
top retailers
conversion rate vs average order value for softube.com and its competitors
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Revenue share by device at softube.com

In November large majority of sales on softube.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on softube.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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softube.com channels

Identify top traffic channels that drive growth for softube.comand discover how performance of traffic channels has changed over time.

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softube.com Google Ads spend

Evaluate softube.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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softube.com devices

Review softube.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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softube.com top markets

Explore softube.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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softube.com country & global rank

Assess the ranking of softube.com among other retailers within its primary country and worldwide.

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