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May 2025
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Home/Insights/Retailers/softpaws.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for softpaws.comsoftpaws.com

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28.7K
Revenue
16.6K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
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Softpaws.com is a website that offers a selection of products aimed at pet owners. Their range consists of soft claw covers made from non-toxic materials, suitable for various small breeds of cats and dogs. These products offer a safe alternative to declawing, helping to prevent scratching-related damages.

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softpaws.com's revenueOVER TIME
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Over the past three months, softpaws.com revenue has experienced decline of 0.33%, compared to the preceding three months.

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softpaws.com revenue decline for last six months
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OVERVIEW
softpaws.com, an online pet food and supplies store, generated $28,723 in revenue for May 2025 with a conversion rate of 2.50-3.00% and an average order value (AOV) of $50-75. The store had 16,561 sessions during the month, while the highest sessions were recorded by chewy.com at 48,064,992. Despite being below the median revenue and sessions in the industry, softpaws.com aims to improve its metrics to compete with the leading store in the category, chewy.com, which recorded revenue of $208,450,098 and a high AOV of $219.
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softpaws.com competitors

In May 2025, softpaws.com generated $28,723 in revenue from 489 transactions and 16,561 sessions, with an Average Order Value (AOV) ranging from $50 to $75 and a conversion rate of 2.50% to 3.00%. Compared to its competitors, purrfectpost.com had lower revenue at $7,211 from 122 transactions and 9,326 sessions, with a similar AOV and a lower conversion rate of 1.00% to 1.50%. feliway.com outperformed all with $535,911 revenue from 5,593 transactions and 308,191 sessions, boasting a higher AOV of $75 to $100 and a conversion rate of 1.50% to 2.00%. purrdypaws.com trailed behind softpaws.com with $5,864 revenue from 120 transactions and 2,128 sessions, featuring a lower AOV of $25 to $50 but an impressive conversion rate of 5.50% to 6.00%. Overall, softpaws.com falls in the middle in terms of revenue and metrics compared to its competitors.

purrdypaws.com screenshot
#1 purrdypaws.com
5.9K
Revenue
2.1K
Sessions
5.5-6.0%
Conv. rate
$25-50
AOV
feliway.com screenshot
#2 feliway.com
535.9K
Revenue
308.2K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
purrfectpost.com screenshot
#3 purrfectpost.com
7.2K
Revenue
9.3K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
softpaws.com vs top market performers
softpaws.com
top retailers
conversion rate vs average order value for softpaws.com and its competitors
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Revenue share by device at softpaws.com

In May large majority of sales on softpaws.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices.

In May large majority of sales on softpaws.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices.
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softpaws.com channels

Identify top traffic channels that drive growth for softpaws.comand discover how performance of traffic channels has changed over time.

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softpaws.com Google Ads spend

Evaluate softpaws.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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softpaws.com devices

Review softpaws.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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softpaws.com top markets

Explore softpaws.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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softpaws.com country & global rank

Assess the ranking of softpaws.com among other retailers within its primary country and worldwide.

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