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Sep 2025
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Home/Insights/Retailers/shopping24.de
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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255.2K
Revenue
Sep 25
118K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$300-325
AOV
Sep 25
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  • Main country of store: GERMANY
  • Website category: MARKETPLACE

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shopping24.de's monthly revenueOVER TIME
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Over the past three months, shopping24.de revenue has experienced decline of 41%, compared to the preceding three months.

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shopping24.de revenue decline for last six months
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OVERVIEW
In September 2025, shopping24.de generated $255,154 in online sales, falling short of the e-commerce and marketplace median of $292,070, while experiencing a conversion rate between 0.50-1.00%, notably lower than the industry high of 4.09%. With an average order value (AOV) ranging from $300-325, shopping24.de is competitive but below the sector high of $309. The site attracted 117,997 sessions, significantly fewer than the median of 136,251 and a stark contrast to the dominant Amazon's staggering 2,561,667,744 sessions, indicating room for growth in engagement and sales performance within the marketplace sector.
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shopping24.de competitors

In September 2025, shopping24.de generated €255,154 in revenue from 819 transactions with 117,997 sessions, resulting in an average order value (AOV) of €300-€325 and a conversion rate of 0.50-1.00%. In comparison, its competitor walbusch.de performed significantly better, with revenue of €3,927,188 from 24,452 transactions and 797,766 sessions. Despite having a lower AOV of €150-€175, walbusch.de achieved a higher conversion rate of 3.00-3.50%. This data indicates that shopping24.de has room for improvement in terms of revenue generation, transactions, and conversion rate compared to walbusch.de. By analyzing these metrics, it is clear that shopping24.de may need to revisit its strategies to enhance its performance and competitiveness in the market.

walbusch.de screenshot
#1 walbusch.de
3.9M
Revenue
797.8K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
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TOP MARKET PERFORMERSby revenue
shopping24.de vs top market performers
shopping24.de
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conversion rate vs average order value for shopping24.de and its competitors
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Revenue share by device at shopping24.de

In September large majority of sales on shopping24.de, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

In September large majority of sales on shopping24.de, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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shopping24.de channels

Identify top traffic channels that drive growth for shopping24.deand discover how performance of traffic channels has changed over time.

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shopping24.de Google Ads spend

Evaluate shopping24.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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shopping24.de devices

Review shopping24.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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shopping24.de top markets

Explore shopping24.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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shopping24.de country & global rank

Assess the ranking of shopping24.de among other retailers within its primary country and worldwide.

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