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Grips
Sep 2024
All countries
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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109.4K
Revenue
63K
Sessions
0.5-1.0%
Conversion rate
$300-325
Average order value
Online only revenue for sextoy.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Sextoy.com offers an online platform that sells various adult products discreetly and inclusively. The website features a wide range of adult toys, intimate accessories, lingerie, lubricants, and BDSM equipment. Customers can find products for different preferences and orientations, ensuring a diverse selection suitable for individuals over the legal age.

sextoy.com’s revenueOVER TIME
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Over the past three months, sextoy.com revenue has experienced decline of 38%, compared to the preceding three months.

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sextoy.com revenue decline for last six months
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OVERVIEW
In September 2024, sextoy.com in the ADULT industry had a revenue of $109,410 with a conversion rate of 0.50-1.00% and an AOV of $300-325 from 63,012 sessions. Compared to the median revenue of $56,371, very high AOV of $501, and very low AOV of $55, sextoy.com falls within the mid-range performance metrics. However, it lags behind the largest online store in the ADULT category, eis.de, which generated $9,742,235 in revenue. Similarly, the highest sessions came from naughtyamerica.com at 6,526,848, far exceeding sextoy.com's session count of 63,012 against a median of 20,677 sessions.
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sextoy.com competitors

In comparison to its competitors, sextoy.com lags behind in terms of revenue, transactions, and sessions. While sextoy.com generated a revenue of $109,410 with 351 transactions from 63,012 sessions, its competitors like pinkcherry.com and lovehoney.com significantly outperformed it with revenues of $2,258,742 and $2,489,762, respectively. pinkcherry.com had 30,684 transactions from 1,111,267 sessions, and lovehoney.com had 43,436 transactions from 1,233,184 sessions. However, sextoy.com boasts a higher average order value (AOV) range of $300-$325 compared to the $50-$75 AOV range of its competitors. Additionally, sextoy.com's conversion rate falls within the 0.50-1.00 range, which is similar to some competitors like tabutoys.com, while others like lovehoney.com and joylovedolls.com have higher conversion rates ranging from 2.50-4.00. Overall, sextoy.com could improve its performance in terms of revenue and sessions to compete more effectively in the market.

#1 pinkcherry.com
2.3M
Revenue
1.1M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
#2 orchidtoys.com
6.3K
Revenue
9.5K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
#3 joylovedolls.com
1.3M
Revenue
457.5K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
#4 tabutoys.com
42.3K
Revenue
37.7K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
#5 lovehoney.com
2.5M
Revenue
1.2M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
sextoy.com vs top market performers
sextoy.com
top retailers
conversion rate vs average order value for sextoy.com and its competitors
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sextoy.com brandsby revenue

1
Logo for sextoy.comSextoy.com

sextoy.com categoriesby revenue

1
Toys & Games
2
Sex Toys
3
Health & Beauty
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brands overtime comparison

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sextoy.com channels

Identify top traffic channels that drive growth for sextoy.comand discover how performance of traffic channels has changed over time.

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sextoy.com Google Ads spend

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sextoy.com devices

Review sextoy.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sextoy.com top markets

Explore sextoy.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sextoy.com country & global rank

Assess the ranking of sextoy.com among other retailers within its primary country and worldwide.

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