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Mar 2026
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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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87.9K
Revenue
Mar 26
68.1K
Sessions
Mar 26
0.0-0.5%
Conv. rate
Mar 26
$300-325
AOV
Mar 26
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Sextoy.com offers an online platform that sells various adult products discreetly and inclusively. The website features a wide range of adult toys, intimate accessories, lingerie, lubricants, and BDSM equipment. Customers can find products for different preferences and orientations, ensuring a diverse selection suitable for individuals over the legal age.

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sextoy.com Annual Revenue and Growth

sextoy.com's annual sales on its online store amounted to $1.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$1.2M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
sextoy.com revenue by year

sextoy.com's monthly revenueOVER TIME
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Over the past three months, sextoy.com revenue has experienced growth of 18%, compared to the preceding three months.

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sextoy.com revenue growth for last six months
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OVERVIEW
In March 2026, sextoy.com generated $87,949 in revenue, significantly surpassing the ADULT industry median of $51,366, with an average order value (AOV) of $300-325, though below the high of $474. The site experienced 68,128 sessions, exceeding the median of 21,678 but falling far short of naughtyamerica.com’s 9,115,453 sessions. However, its conversion rate was notably low, ranging from 0.00-0.50%, well below the industry average high of 3.43% and above the low of 0.77%. This performance highlights both strengths in revenue generation and weaknesses in conversion efficiency within the competitive ADULT market.
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sextoy.com competitors

In March 2026, sextoy.com had a revenue of $87,949 with 284 transactions and 68,128 sessions. The average order value (AOV) ranged between $300-$325, and the conversion rate was between 0.00%-0.50%. Comparing these metrics to its competitors, pinkcherry.com stood out with a revenue of $1,616,871, 22,039 transactions, and 1,252,236 sessions. Their AOV ranged between $50-$75, and the conversion rate was between 1.50%-2.00%. orchidtoys.com, joylovedolls.com, tabutoys.com, and lovehoney.com also had varying levels of revenue, transactions, sessions, AOV, and conversion rates. sextoy.com performed well in terms of revenue and AOV, but it lagged behind in the number of transactions, sessions, and conversion rate compared to some of its competitors.

pinkcherry.com screenshot
#1 pinkcherry.com
1.6M
Revenue
1.3M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
orchidtoys.com screenshot
#2 orchidtoys.com
13K
Revenue
21.3K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
joylovedolls.com screenshot
#3 joylovedolls.com
552.9K
Revenue
277.9K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
tabutoys.com screenshot
#4 tabutoys.com
25.8K
Revenue
54.5K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
adameve.com screenshot
#5 adameve.com
36.5M
Revenue
4.9M
Sessions
2.5-3.0%
Conv. rate
$250-275
AOV
sextoy.com vs top market performers
sextoy.com
top retailers
conversion rate vs average order value for sextoy.com and its competitors
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Revenue share by device at sextoy.com

In March large majority of sales on sextoy.com, 84% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 16% of sales coming from desktop devices.

In March large majority of sales on sextoy.com, 84% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 16% of sales coming from desktop devices.
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sextoy.com channels

Identify top traffic channels that drive growth for sextoy.comand discover how performance of traffic channels has changed over time.

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sextoy.com Google Ads spend

Evaluate sextoy.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sextoy.com devices

Review sextoy.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sextoy.com top markets

Explore sextoy.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sextoy.com country & global rank

Assess the ranking of sextoy.com among other retailers within its primary country and worldwide.

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