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May 2025
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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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570.3K
Revenue
62.5K
Sessions
2.5-3.0%
Conv. rate
$325-350
AOV
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Seton.com is an online platform that offers a wide range of products across various categories. Their inventory consists of safety equipment, signs, labels, identification products, and facility maintenance supplies, catering to both personal and business needs. The website provides a convenient shopping experience with product information and availability at the forefront.

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seton.com's revenueOVER TIME
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Over the past three months, seton.com revenue has experienced decline of 2.5%, compared to the preceding three months.

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seton.com revenue decline for last six months
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OVERVIEW
seton.com, an e-commerce_and_shopping website, had a revenue of $570,279 in May 2025, with a conversion rate of 2.50-3.00% and an average order value (AOV) of $325-350. The site had 62,455 sessions during the month. The highest revenue in the category was $120,848,035 from qvc.com, with a conversion rate of 3.75% and an AOV of $349. The most sessions were recorded by boots.com at 27,739,926, while the median number of sessions in the category was 37,355.
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seton.com competitors

In May 2025, seton.com generated $570,279 in revenue from 1,694 transactions with 62,455 sessions, boasting an average order value (AOV) of $325-$350 and a conversion rate of 2.50-3.00%. In comparison to its competitors, seton.com falls behind in terms of revenue and transactions, with competitors such as safetysign.com leading the pack with $1,406,058 in revenue from 5,004 transactions and 171,282 sessions. However, seton.com maintains a competitive AOV and conversion rate, especially when compared to bradyid.com with an AOV of $925-$950 but a lower conversion rate of 0.50-1.00%. Despite facing tough competition in the safety signage industry, seton.com holds its own in key metrics, demonstrating strong customer engagement and conversion performance.

safetysign.com screenshot
#1 safetysign.com
1.4M
Revenue
171.3K
Sessions
2.5-3.0%
Conv. rate
$275-300
AOV
compliancesigns.com screenshot
#2 compliancesigns.com
996.2K
Revenue
98.4K
Sessions
3.0-3.5%
Conv. rate
$275-300
AOV
mysafetysign.com screenshot
#3 mysafetysign.com
880.9K
Revenue
66.4K
Sessions
4.5-5.0%
Conv. rate
$250-275
AOV
bradyid.com screenshot
#4 bradyid.com
1.4M
Revenue
180.7K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
creativesafetysupply.com screenshot
#5 creativesafetysupply.com
1.4M
Revenue
138.8K
Sessions
2.5-3.0%
Conv. rate
$350-375
AOV
seton.com vs top market performers
seton.com
top retailers
conversion rate vs average order value for seton.com and its competitors
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Revenue share by device at seton.com

In May large majority of sales on seton.com, 97% was finalized on desktop devices, with 3.1% of sales coming from mobile devices.

In May large majority of sales on seton.com, 97% was finalized on desktop devices, with 3.1% of sales coming from mobile devices.
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seton.com channels

Identify top traffic channels that drive growth for seton.comand discover how performance of traffic channels has changed over time.

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seton.com Google Ads spend

Evaluate seton.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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seton.com devices

Review seton.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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seton.com top markets

Explore seton.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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seton.com country & global rank

Assess the ranking of seton.com among other retailers within its primary country and worldwide.

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