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Sep 2025
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Home/Insights/Retailers/separatec.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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32.2K
Revenue
Sep 25
84.3K
Sessions
Sep 25
0.0-0.5%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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Separatec.com is an online platform that offers a variety of undergarments for men. Their product range includes innovative dual pouch underwear, boxer briefs, and trunks. They aim to provide comfortable and functional solutions by separating the male anatomy with a patented design, ensuring enhanced support and reduced heat for everyday wear.

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separatec.com Annual Revenue and Growth

separatec.com's annual sales on its online store amounted to $1.2M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$1.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
separatec.com revenue by year

separatec.com's monthly revenueOVER TIME
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Over the past three months, separatec.com revenue has experienced decline of 31%, compared to the preceding three months.

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separatec.com revenue decline for last six months
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Top products on separatec.comby revenue

#1 Cotton Colorful Everyday Boxer Briefs 7 Pack
$60
Price
$21.9K
Revenue
#2 Dual Pouch Silk Touch Colorful Bamboo Rayon Boxer Briefs 7 Pack
$60
Price
$21.1K
Revenue
#3 Stylish Classic Bamboo Rayon Dual Pouch Boxer Briefs 3 Pack
$37.2
Price
$13.9K
Revenue
#4 Quick Dry Athletic Boxer Briefs 3 Pack
$37
Price
Revenue
#5 Mixed Color Cotton Boxer Briefs 7 Pack
$60
Price
Revenue
#6 Black Cotton Colorful Waistband Everyday Boxer Briefs 7 Pack
$60
Price
Revenue
#7 Stylish Colorful Bamboo Rayon Boxer Briefs 3 Pack
$37
Price
Revenue
#8 Bamboo Rayon Breathable Boxer Briefs 6 Pack
$57.9
Price
Revenue
#9 Buttery Soft Micro Modal Boxer Briefs 3 Pack
$39
Price
Revenue
#10 Quick Dry Open Fly Functional Athletic Boxer Briefs 3 Pack
$37.1
Price
Revenue
#1 Cotton Colorful Everyday Boxer Briefs 7 Pack
$60
Price
$21.9K
Revenue
#2 Dual Pouch Silk Touch Colorful Bamboo Rayon Boxer Briefs 7 Pack
$60
Price
$21.1K
Revenue
#3 Stylish Classic Bamboo Rayon Dual Pouch Boxer Briefs 3 Pack
$37.2
Price
$13.9K
Revenue
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OVERVIEW
In September 2025, separatec.com generated $32,192 in online sales, significantly below the FASHION AND APPAREL median of $74,931, with a conversion rate of 0.00-0.50%, lagging behind the high benchmark of 3.2% and close to the low end of 0.68%. The average order value (AOV) ranged between $75-100, aligning closely with the low AOV of $73, while the site attracted 84,252 sessions, exceeding the median of 34,221 but falling short of the industry leader, shein.com, which dominated with $819,580,923 in revenue and 297,137,690 sessions.
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separatec.com competitors

In September 2025, separatec.com generated $32,192 in revenue from 362 transactions with 84,252 sessions. Their average order value (AOV) ranged from $75-100, and their conversion rate fell between 0.00-0.50. Comparing this data to its competitors, just-wears.com had revenue of $78,082 from 1,267 transactions and 36,872 sessions, with an AOV of $50-75 and a conversion rate of 3.00-3.50. sheathunderwear.com outperformed separatec.com and others with revenue of $101,122, 1,338 transactions, 100,918 sessions, AOV of $75-100, and a conversion rate of 1.00-1.50. turqsport.com, bamboounderwear.com, and saxxunderwear.com also had varying levels of success in revenue, transactions, sessions, AOV, and conversion rates. Overall, separatec.com falls within the mid-range in terms of revenue and transactions but has room for improvement in conversion rates and sessions compared to its competitors.

just-wears.com screenshot
#1 just-wears.com
78.1K
Revenue
36.9K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
sheathunderwear.com screenshot
#2 sheathunderwear.com
101.1K
Revenue
100.9K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
turqsport.com screenshot
#3 turqsport.com
7.6K
Revenue
2K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
bamboounderwear.com screenshot
#4 bamboounderwear.com
14.8K
Revenue
40.3K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
saxxunderwear.com screenshot
#5 saxxunderwear.com
233.3K
Revenue
243.3K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
separatec.com vs top market performers
separatec.com
top retailers
conversion rate vs average order value for separatec.com and its competitors
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Revenue share by device at separatec.com

In September large majority of sales on separatec.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on separatec.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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separatec.com channels

Identify top traffic channels that drive growth for separatec.comand discover how performance of traffic channels has changed over time.

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separatec.com Google Ads spend

Evaluate separatec.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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separatec.com devices

Review separatec.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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separatec.com top markets

Explore separatec.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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separatec.com country & global rank

Assess the ranking of separatec.com among other retailers within its primary country and worldwide.

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