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Jun 2025
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Home/Insights/Retailers/sankofaedition.com
TRANSACTION INTELLIGENCE - JUN 2025 GLOBALLY

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51.5K
Revenue
13.9K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
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  • Main country of store: UNITED STATES
  • Website category: UNIVERSITIES AND COLLEGES

Sankofa Edition is a website that offers a wide range of products inspired by African culture and heritage. Their inventory includes artwork, clothing, accessories, home decor, books, and music. Focusing on highlighting African traditions, the website aims to provide authentic products to their customers.

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sankofaedition.com's revenueOVER TIME
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Over the past three months, sankofaedition.com revenue has experienced growth of 129%, compared to the preceding three months.

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sankofaedition.com revenue growth for last six months
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OVERVIEW
sankofaedition.com, an online store in the UNIVERSITIES AND COLLEGES industry, had a revenue of $51,506 with a median of $17,915, while the largest store, gregmat.com, earned $7,177,153. Its conversion rate was 2.50-3.00%, with a very high rate of 3.75% and a low of 1.71%. The AOV ranged from $125-150, with a high of $282 and a low of $110. The website had 13,874 sessions, compared to the highest of 625,269 from gregmat.com and a median of 3,382 in the UNIVERSITIES AND COLLEGES category for June 2025.
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sankofaedition.com competitors

In June 2025, Sankofa Edition stood out among its competitors in terms of revenue and transactions. While Sankofa Edition generated $51,506 in revenue from 395 transactions and 13,874 sessions with an average order value (AOV) of $125-150 and a conversion rate of 2.50-3.00%, its closest competitor, The Sash Company, trailed behind with $44,509 in revenue from 358 transactions and 19,473 sessions. Jostens, on the other hand, led the pack with a significant revenue of $6,506,822 from 21,425 transactions and over 1 million sessions, boasting an AOV of $300-325 and a conversion rate of 2.00-2.50%. While Sankofa Edition excelled in conversion rate, it had a smaller market share compared to Jostens and Diploma Frame, which had higher revenues and more transactions. Despite this, Sankofa Edition's performance was commendable in its niche market.

thesashcompany.com screenshot
#1 thesashcompany.com
44.5K
Revenue
19.5K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
graduationcapandgown.com screenshot
#2 graduationcapandgown.com
269.8K
Revenue
40.1K
Sessions
2.0-2.5%
Conv. rate
$300-325
AOV
midwestglobalgroup.com screenshot
#3 midwestglobalgroup.com
6.5K
Revenue
2.5K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
diplomaframe.com screenshot
#4 diplomaframe.com
981.8K
Revenue
147.9K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
jostens.com screenshot
#5 jostens.com
6.5M
Revenue
1.1M
Sessions
2.0-2.5%
Conv. rate
$300-325
AOV
sankofaedition.com vs top market performers
sankofaedition.com
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conversion rate vs average order value for sankofaedition.com and its competitors
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Revenue share by device at sankofaedition.com

In June large majority of sales on sankofaedition.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on sankofaedition.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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sankofaedition.com channels

Identify top traffic channels that drive growth for sankofaedition.comand discover how performance of traffic channels has changed over time.

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sankofaedition.com Google Ads spend

Evaluate sankofaedition.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sankofaedition.com devices

Review sankofaedition.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sankofaedition.com top markets

Explore sankofaedition.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sankofaedition.com country & global rank

Assess the ranking of sankofaedition.com among other retailers within its primary country and worldwide.

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