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Apr 2026
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Home/Insights/Retailers/graduationcapandgown.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for graduationcapandgown.comgraduationcapandgown.com

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603.6K
Revenue
Apr 26
62K
Sessions
Apr 26
2.5-3.0%
Conv. rate
Apr 26
$325-350
AOV
Apr 26
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  • Main country of store: UNITED STATES
  • Website category: UNIVERSITIES AND COLLEGES

graduationcapandgown.com is a website that sells graduation attire and accessories. Their product offerings include graduation caps and gowns, tassels, stoles, and diploma covers. They cater to individuals and institutions hosting graduation ceremonies, providing a range of traditional and customized options at affordable prices.

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graduationcapandgown.com Annual Revenue and Growth

graduationcapandgown.com's annual sales on its online store amounted to $2.9M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$2.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
graduationcapandgown.com revenue by year

graduationcapandgown.com's monthly revenueOVER TIME
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Over the past three months, graduationcapandgown.com revenue has experienced growth of 353%, compared to the preceding three months.

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graduationcapandgown.com revenue growth for last six months
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OVERVIEW
In April 2026, graduationcapandgown.com achieved impressive online sales revenue of $603,592, significantly outpacing the industry median of $19,839 in the UNIVERSITIES AND COLLEGES category, despite being below the category leader, gregmat.com, which reported $4,624,120. The site's conversion rate ranged between 2.50-3.00%, approaching the high benchmark of 3.44%, while its average order value (AOV) stood at $325-350, surpassing the industry high of $254. With 61,961 sessions, graduationcapandgown.com far exceeded the median of 4,557 but remained below gregmat.com’s leading 579,145 sessions, showcasing solid market positioning.
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graduationcapandgown.com competitors

As of April 2026, graduationcapandgown.com outperforms its competitors in several key metrics. With a revenue of $603,592 from 1,754 transactions and sessions totaling 61,961, it boasts an average order value (AOV) between $325 and $350 and a conversion rate of 2.50-3.00%. In contrast, sankofaedition.com generates $41,914 from 298 transactions, while mygraduationstore.com achieves $46,708 despite significantly fewer transactions at 89. Notably, mygraduationstore.com has a higher AOV of $500-525 and a conversion rate of 3.50-4.00%, suggesting more profitable purchases but less traffic. thesashcompany.com, with only $19,839 in revenue from 183 transactions, highlights the challenges smaller competitors face, alongside willsieco.com at $10,427 from 72 transactions. Overall, graduationcapandgown.com leads the market significantly in both revenue and traffic, showcasing its dominance in the graduation supplies sector.

sankofaedition.com screenshot
#1 sankofaedition.com
41.9K
Revenue
12.5K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
thesashcompany.com screenshot
#2 thesashcompany.com
19.8K
Revenue
10.7K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
mygraduationstore.com screenshot
#3 mygraduationstore.com
46.7K
Revenue
2.5K
Sessions
3.5-4.0%
Conv. rate
$500-600
AOV
willsieco.com screenshot
#4 willsieco.com
10.4K
Revenue
2.9K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
endeagraduation.com screenshot
#5 endeagraduation.com
24.8K
Revenue
5.3K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
graduationcapandgown.com vs top market performers
graduationcapandgown.com
top retailers
conversion rate vs average order value for graduationcapandgown.com and its competitors
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Revenue share by device at graduationcapandgown.com

In April large majority of sales on graduationcapandgown.com, 100% was finalized on desktop devices, with 0.45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on graduationcapandgown.com, 100% was finalized on desktop devices, with 0.45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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graduationcapandgown.com channels

Identify top traffic channels that drive growth for graduationcapandgown.comand discover how performance of traffic channels has changed over time.

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graduationcapandgown.com Google Ads spend

Evaluate graduationcapandgown.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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graduationcapandgown.com devices

Review graduationcapandgown.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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graduationcapandgown.com top markets

Explore graduationcapandgown.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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graduationcapandgown.com country & global rank

Assess the ranking of graduationcapandgown.com among other retailers within its primary country and worldwide.

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