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Jul 2025
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Home/Insights/Retailers/graduationcapandgown.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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141.9K
Revenue
23.5K
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
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  • Main country of store: UNITED STATES
  • Website category: UNIVERSITIES AND COLLEGES

graduationcapandgown.com is a website that sells graduation attire and accessories. Their product offerings include graduation caps and gowns, tassels, stoles, and diploma covers. They cater to individuals and institutions hosting graduation ceremonies, providing a range of traditional and customized options at affordable prices.

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graduationcapandgown.com's revenueOVER TIME
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Over the past three months, graduationcapandgown.com revenue has experienced decline of 32%, compared to the preceding three months.

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graduationcapandgown.com revenue decline for last six months
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OVERVIEW
graduationcapandgown.com, an online store in the UNIVERSITIES AND COLLEGES industry, had a revenue of $141,920 in July 2025, with a conversion rate of 1.50-2.00% and an average order value (AOV) of $300-325. The store had 23,454 sessions, while the highest sessions were at 753,068 from gregmat.com. The median revenue for the industry is $21,992, with a very high conversion rate of 3.26% and a very low conversion rate of 1.76%. A very high AOV in the industry is $300, while a very low AOV is $114.
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graduationcapandgown.com competitors

In July 2025, graduationcapandgown.com outperformed its competitors in terms of revenue with $141,920, having the highest number of transactions at 443, and sessions at 23,454. However, when it comes to Average Order Value (AOV) and conversion rate, some competitors excelled. sankofaedition.com had an AOV of $100-125 and a conversion rate of 2.50-3.00, while mygraduationstore.com boasted the highest AOV range of $550-575 and a conversion rate of 3.00-3.50. The Sash Company and willsieco.com had similar metrics to graduationcapandgown.com, with AOV ranges of $100-125 and $150-175 respectively, and conversion rates ranging from 1.50-2.00 to 2.00-2.50. endeagraduation.com had the highest conversion rate of 4.00-4.50, despite having lower revenue compared to the other competitors. Overall, graduationcapandgown.com led in revenue and transactions, while its competitors excelled in other metrics such as AOV and conversion rates.

sankofaedition.com screenshot
#1 sankofaedition.com
50.9K
Revenue
14.2K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
thesashcompany.com screenshot
#2 thesashcompany.com
50.2K
Revenue
22.6K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
mygraduationstore.com screenshot
#3 mygraduationstore.com
34.9K
Revenue
1.8K
Sessions
3.0-3.5%
Conv. rate
$500-600
AOV
willsieco.com screenshot
#4 willsieco.com
9.1K
Revenue
2.2K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
endeagraduation.com screenshot
#5 endeagraduation.com
12.9K
Revenue
3.2K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
graduationcapandgown.com vs top market performers
graduationcapandgown.com
top retailers
conversion rate vs average order value for graduationcapandgown.com and its competitors
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Revenue share by device at graduationcapandgown.com

In July large majority of sales on graduationcapandgown.com, 96% was finalized on desktop devices, with 3.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on graduationcapandgown.com, 96% was finalized on desktop devices, with 3.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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graduationcapandgown.com channels

Identify top traffic channels that drive growth for graduationcapandgown.comand discover how performance of traffic channels has changed over time.

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graduationcapandgown.com Google Ads spend

Evaluate graduationcapandgown.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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graduationcapandgown.com devices

Review graduationcapandgown.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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graduationcapandgown.com top markets

Explore graduationcapandgown.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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graduationcapandgown.com country & global rank

Assess the ranking of graduationcapandgown.com among other retailers within its primary country and worldwide.

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