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Aug 2026
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Home/Insights/Retailers/graduationcapandgown.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for graduationcapandgown.comgraduationcapandgown.com

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250.2K
Revenue
Aug 26
33.9K
Sessions
Aug 26
2.0-2.5%
Conv. rate
Aug 26
$300-325
AOV
Aug 26
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  • Main country of store: UNITED STATES
  • Website category: UNIVERSITIES AND COLLEGES

graduationcapandgown.com is a website that sells graduation attire and accessories. Their product offerings include graduation caps and gowns, tassels, stoles, and diploma covers. They cater to individuals and institutions hosting graduation ceremonies, providing a range of traditional and customized options at affordable prices.

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graduationcapandgown.com Annual Revenue and Growth

graduationcapandgown.com's annual sales on its online store amounted to $2.9M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$2.9M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
graduationcapandgown.com revenue by year

graduationcapandgown.com's monthly revenueOVER TIME
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Over the past three months, graduationcapandgown.com revenue has experienced decline of 60%, compared to the preceding three months.

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graduationcapandgown.com revenue decline for last six months
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OVERVIEW
graduationcapandgown.com achieved a conversion rate of 2.00-2.50% in August 2026, which is within the typical universities and colleges retailer range of 1.96% to 3.59%. With an average order value (AOV) of $300-325, it also exceeds the typical universities and colleges retailer AOV of $114 to $283. The site generated $250,000 in revenue, significantly higher than the typical universities and colleges retailer's monthly revenue of $23,100. It attracted 33,900 sessions, far surpassing the typical universities and colleges retailer's monthly sessions of around 6,691, indicating a strong market presence in its category.
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graduationcapandgown.com competitors

The competitive set includes graduationcapandgown.com, sankofaedition.com, thesashcompany.com, mygraduationstore.com, willsieco.com, and endeagraduation.com. In August 2026, graduationcapandgown.com led in revenue with $250,000, significantly surpassing sankofaedition.com at $46,600 and the others. It also outperformed its competitors in transactions, achieving 811, while sankofaedition.com followed with 364. graduationcapandgown.com drew 33,900 sessions, well ahead of any rival, with sankofaedition.com at 11,100. The average order value (AOV) for graduationcapandgown.com ranged from $300 to $325, compared to mygraduationstore.com, which had a higher AOV of $525 to $550. Despite this, mygraduationstore.com trailed in revenue and transactions. Conversion rates for graduationcapandgown.com ranged between 2.00-2.50%, aligning with thesashcompany.com and willsieco.com, while sankofaedition.com and endeagraduation.com achieved higher conversion rates of 3.00-3.50% and 3.50-4.00%, respectively.

sankofaedition.com screenshot
#1 sankofaedition.com
46.6K
Revenue
11.1K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
thesashcompany.com screenshot
#2 thesashcompany.com
23.1K
Revenue
8.6K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
mygraduationstore.com screenshot
#3 mygraduationstore.com
38.9K
Revenue
2.3K
Sessions
3.0-3.5%
Conv. rate
$500-600
AOV
willsieco.com screenshot
#4 willsieco.com
16.1K
Revenue
4.5K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
endeagraduation.com screenshot
#5 endeagraduation.com
13.3K
Revenue
4.4K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
graduationcapandgown.com vs top market performers
graduationcapandgown.com
top retailers
conversion rate vs average order value for graduationcapandgown.com and its competitors
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Revenue share by device at graduationcapandgown.com

In August large majority of sales on graduationcapandgown.com, 100% was finalized on desktop devices, with 0.45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on graduationcapandgown.com, 100% was finalized on desktop devices, with 0.45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries graduationcapandgown.com operates in

graduationcapandgown.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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graduationcapandgown.com channels

Identify top traffic channels that drive growth for graduationcapandgown.comand discover how performance of traffic channels has changed over time.

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graduationcapandgown.com Google Ads spend

Evaluate graduationcapandgown.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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graduationcapandgown.com devices

Review graduationcapandgown.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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graduationcapandgown.com top markets

Explore graduationcapandgown.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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graduationcapandgown.com country & global rank

Assess the ranking of graduationcapandgown.com among other retailers within its primary country and worldwide.

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