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Nov 2025
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Home/Insights/Retailers/russellathletic.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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216K
Revenue
Nov 25
87.3K
Sessions
Nov 25
4.0-4.5%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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Russellathletic.com is an e-commerce platform that offers a wide range of clothing and accessories. Their inventory includes sportswear, activewear, casual apparel, and accessories for men, women, and children. The website caters to individuals seeking quality and style for their active and everyday lifestyles.

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russellathletic.com Annual Revenue and Growth

russellathletic.com's annual sales on its online store amounted to $2.8M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$2.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
russellathletic.com revenue by year

russellathletic.com's monthly revenueOVER TIME
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Over the past three months, russellathletic.com revenue has experienced growth of 115%, compared to the preceding three months.

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russellathletic.com revenue growth for last six months
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OVERVIEW
In November 2025, russellathletic.com achieved online sales revenue of $216,039, significantly surpassing the sports industry median of $89,556, while maintaining a solid conversion rate of 4.00-4.50%, above the industry average of 3.31%. The site's average order value ranged between $50-75, considerably lower than the high end of $552 in the industry. With 87,278 sessions, russellathletic.com outperformed the median of 31,405 sessions, but fell short of leading competitor dickssportinggoods.com, which garnered 57,640,222 sessions. Overall, russellathletic.com demonstrated strong performance metrics within the competitive sports retail landscape.
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russellathletic.com competitors

In November 2025, russellathletic.com had a revenue of $216,039 from 3,498 transactions and 87,278 sessions, with an average order value (AOV) of $50-75 and a conversion rate of 4.00-4.50%. Compared to its competitors, russellathletic.com lags behind in revenue, transactions, and sessions. For example, tascperformance.com leads with a revenue of $636,595 from 5,025 transactions and 118,887 sessions, with an AOV of $125-150 and a similar conversion rate. independenttradingco.com also outperforms russellathletic.com with a revenue of $523,574 from 4,203 transactions and 67,130 sessions, with a higher AOV and conversion rate. Despite having a similar conversion rate to some competitors, russellathletic.com falls short in overall performance metrics compared to tascperformance.com, independenttradingco.com, and others in the industry.

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russellathletic.com vs top market performers
russellathletic.com
top retailers
conversion rate vs average order value for russellathletic.com and its competitors
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Revenue share by device at russellathletic.com

In November large majority of sales on russellathletic.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on russellathletic.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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russellathletic.com channels

Identify top traffic channels that drive growth for russellathletic.comand discover how performance of traffic channels has changed over time.

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russellathletic.com Google Ads spend

Evaluate russellathletic.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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russellathletic.com devices

Review russellathletic.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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russellathletic.com top markets

Explore russellathletic.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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russellathletic.com country & global rank

Assess the ranking of russellathletic.com among other retailers within its primary country and worldwide.

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