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Oct 2025
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Home/Insights/Retailers/rugandhome.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for rugandhome.comrugandhome.com

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31.4K
Revenue
Oct 25
25.1K
Sessions
Oct 25
0.0-0.5%
Conv. rate
Oct 25
$300-325
AOV
Oct 25
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Rugandhome.com is an e-commerce platform that offers an extensive range of rugs, furniture, and home decor products. Their inventory consists of a wide variety of patterns, styles, sizes, and materials, appealing to different design preferences. They provide online shopping services, delivery options, and customer support for a seamless shopping experience.

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rugandhome.com Annual Revenue and Growth

rugandhome.com's annual sales on its online store amounted to $1.4M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
rugandhome.com revenue by year

rugandhome.com's monthly revenueOVER TIME
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Over the past three months, rugandhome.com revenue has experienced decline of 33%, compared to the preceding three months.

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rugandhome.com revenue decline for last six months
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OVERVIEW
In October 2025, rugandhome.com generated $31,407 in online sales, significantly below the FURNITURE industry median of $150,687, while the conversion rate ranged between 0.00-0.50%, far lower than the industry high of 2.13%. With an average order value (AOV) of $300-325, it remains competitive but below the industry's peak AOV of $1,221. The site attracted 25,053 sessions, considerably fewer than the median of 35,438 in its category, highlighting potential areas for growth against leading competitor ikea.com, which boasts revenue of $725,591,313 and sessions totaling 238,858,819.
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rugandhome.com competitors

In October 2025, rugandhome.com lagged behind its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. rugandhome.com generated $31,407 in revenue from 101 transactions and 25,053 sessions, with an AOV ranging from $300-325 and a conversion rate of 0.00-0.50. In comparison, rugstudio.com had significantly higher revenue of $319,546 from 1,309 transactions and 71,926 sessions, with an AOV of $225-250 and a conversion rate of 1.50-2.00. rugs-direct.com, rugsusa.com, and Incredible Rugs and Decor also outperformed rugandhome.com in revenue, transactions, sessions, AOV, and conversion rate. The Rug District was the only competitor that fell below rugandhome.com in terms of revenue, transactions, sessions, AOV, and conversion rate.

rugstudio.com screenshot
#1 rugstudio.com
319.5K
Revenue
71.9K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
rugs-direct.com screenshot
#2 rugs-direct.com
8M
Revenue
849.1K
Sessions
2.0-2.5%
Conv. rate
$375-400
AOV
incrediblerugsanddecor.com screenshot
#3 incrediblerugsanddecor.com
788.8K
Revenue
123.1K
Sessions
2.5-3.0%
Conv. rate
$250-275
AOV
rugsusa.com screenshot
#4 rugsusa.com
14.9M
Revenue
1.8M
Sessions
2.5-3.0%
Conv. rate
$275-300
AOV
therugdistrict.com screenshot
#5 therugdistrict.com
16.7K
Revenue
6K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
rugandhome.com vs top market performers
rugandhome.com
top retailers
conversion rate vs average order value for rugandhome.com and its competitors
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Revenue share by device at rugandhome.com

In October large majority of sales on rugandhome.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on rugandhome.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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rugandhome.com channels

Identify top traffic channels that drive growth for rugandhome.comand discover how performance of traffic channels has changed over time.

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rugandhome.com Google Ads spend

Evaluate rugandhome.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rugandhome.com devices

Review rugandhome.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rugandhome.com top markets

Explore rugandhome.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rugandhome.com country & global rank

Assess the ranking of rugandhome.com among other retailers within its primary country and worldwide.

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