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Nov 2025
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Home/Insights/Retailers/rootcandles.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for rootcandles.comrootcandles.com

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20.6K
Revenue
Nov 25
15K
Sessions
Nov 25
3.0-3.5%
Conv. rate
Nov 25
$25-50
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Rootcandles.com is a website that specializes in selling a wide range of candles. Their inventory consists of pillar candles, beeswax candles, scented candles, outdoor candles, and decorative candles. Additionally, customers can find candle accessories, such as holders and snuffers. The website provides an easy-to-navigate online shopping experience.

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rootcandles.com Annual Revenue and Growth

rootcandles.com's annual sales on its online store amounted to $329.3K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$329.3K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
rootcandles.com revenue by year

rootcandles.com's monthly revenueOVER TIME
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Over the past three months, rootcandles.com revenue has experienced growth of 54%, compared to the preceding three months.

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rootcandles.com revenue growth for last six months
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OVERVIEW
In November 2025, rootcandles.com generated $20,643 in revenue, significantly below the e-commerce sector median of $101,517, while its conversion rate of 3.00-3.50% falls short of the high benchmark of 4.05%. With an average order value (AOV) ranging between $25-50, it contrasts sharply with the industry’s high AOV of $337. The site attracted 14,969 sessions, a fraction of the median 41,915 in the e-commerce market, and pales against boots.com's staggering 43,745,699 sessions. Overall, these metrics highlight rootcandles.com's challenges in a competitive e-commerce landscape.
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rootcandles.com competitors

In November 2025, rootcandles.com reported a revenue of $20,643 with 522 transactions and 14,969 sessions, resulting in an average order value (AOV) of $25-50 and a conversion rate of 3.00-3.50%. When comparing these metrics to its competitors, rootcandles.com falls behind in terms of revenue, transactions, and sessions. colonialcandle.com leads the pack with a revenue of $470,454, 2,804 transactions, and 94,751 sessions, boasting an AOV of $150-175 and a conversion rate of 2.50-3.00%. yummicandles.com and pennandbeech.com also outperform rootcandles.com in terms of revenue, transactions, and sessions, with higher AOVs and conversion rates. However, rootcandles.com does perform similarly to dwhome.com in terms of conversion rate, but lags behind in other key metrics. Overall, rootcandles.com faces stiff competition in the candle market based on these performance metrics.

colonialcandle.com screenshot
#1 colonialcandle.com
470.5K
Revenue
94.8K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
yummicandles.com screenshot
#2 yummicandles.com
653.8K
Revenue
35.8K
Sessions
5.5-6.0%
Conv. rate
$300-325
AOV
dwhome.com screenshot
#3 dwhome.com
248.9K
Revenue
131.8K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
bigmoonbeeswax.com screenshot
#4 bigmoonbeeswax.com
1.3K
Revenue
1.6K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
pennandbeech.com screenshot
#5 pennandbeech.com
58.5K
Revenue
13.6K
Sessions
5.5-6.0%
Conv. rate
$75-100
AOV
rootcandles.com vs top market performers
rootcandles.com
top retailers
conversion rate vs average order value for rootcandles.com and its competitors
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Revenue share by device at rootcandles.com

In November large majority of sales on rootcandles.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In November large majority of sales on rootcandles.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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rootcandles.com channels

Identify top traffic channels that drive growth for rootcandles.comand discover how performance of traffic channels has changed over time.

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rootcandles.com Google Ads spend

Evaluate rootcandles.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rootcandles.com devices

Review rootcandles.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rootcandles.com top markets

Explore rootcandles.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rootcandles.com country & global rank

Assess the ranking of rootcandles.com among other retailers within its primary country and worldwide.

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