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Dec 2025
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Home/Insights/Retailers/rootcandles.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for rootcandles.comrootcandles.com

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21.7K
Revenue
Dec 25
17.2K
Sessions
Dec 25
3.5-4.0%
Conv. rate
Dec 25
$25-50
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Rootcandles.com is a website that specializes in selling a wide range of candles. Their inventory consists of pillar candles, beeswax candles, scented candles, outdoor candles, and decorative candles. Additionally, customers can find candle accessories, such as holders and snuffers. The website provides an easy-to-navigate online shopping experience.

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rootcandles.com Annual Revenue and Growth

rootcandles.com's annual sales on its online store amounted to $329.3K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$329.3K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
rootcandles.com revenue by year

rootcandles.com's monthly revenueOVER TIME
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Over the past three months, rootcandles.com revenue has experienced growth of 89%, compared to the preceding three months.

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rootcandles.com revenue growth for last six months
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OVERVIEW
In December 2025, rootcandles.com generated $21,675 in revenue from online sales, significantly below the e-commerce median of $110,409, while its conversion rate ranged between 3.50-4.00%, just under the high benchmark of 3.94%. With an average order value (AOV) of $25-50, rootcandles.com also lags behind the high AOV of $338 in its category. The site recorded 17,219 sessions, a stark contrast to the median of 47,805 sessions in e-commerce, highlighting the competitive landscape where larger players, like qvc.com with $151,023,785 in revenue, dominate.
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rootcandles.com competitors

In December 2025, rootcandles.com had a revenue of $21,675 with 614 transactions and 17,219 sessions, boasting an average order value (AOV) between $25-50 and a conversion rate of 3.50-4.00%. Compared to its competitors, rootcandles.com falls behind in revenue when compared to colonialcandle.com with $322,978, yummicandles.com with $139,186, dwhome.com with $229,499, and pennandbeech.com with $50,860. However, rootcandles.com has a higher conversion rate than most of its competitors, with only pennandbeech.com surpassing it with a conversion rate of 5.00-5.50%. In terms of AOV, rootcandles.com is on par with bigmoonbeeswax.com and dwhome.com, all ranging between $50-75. Despite facing tough competition in revenue, rootcandles.com's strong conversion rate may indicate a loyal customer base willing to purchase at a higher rate.

colonialcandle.com screenshot
#1 colonialcandle.com
323K
Revenue
70.1K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
yummicandles.com screenshot
#2 yummicandles.com
139.2K
Revenue
26.6K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
dwhome.com screenshot
#3 dwhome.com
229.5K
Revenue
145.8K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
bigmoonbeeswax.com screenshot
#4 bigmoonbeeswax.com
2.6K
Revenue
2.6K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
pennandbeech.com screenshot
#5 pennandbeech.com
50.9K
Revenue
15K
Sessions
5.0-5.5%
Conv. rate
$50-75
AOV
rootcandles.com vs top market performers
rootcandles.com
top retailers
conversion rate vs average order value for rootcandles.com and its competitors
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Revenue share by device at rootcandles.com

In December large majority of sales on rootcandles.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.

In December large majority of sales on rootcandles.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.
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rootcandles.com channels

Identify top traffic channels that drive growth for rootcandles.comand discover how performance of traffic channels has changed over time.

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rootcandles.com Google Ads spend

Evaluate rootcandles.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rootcandles.com devices

Review rootcandles.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rootcandles.com top markets

Explore rootcandles.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rootcandles.com country & global rank

Assess the ranking of rootcandles.com among other retailers within its primary country and worldwide.

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