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Apr 2026
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Home/Insights/Retailers/rootcandles.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for rootcandles.comrootcandles.com

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16.5K
Revenue
Apr 26
11.2K
Sessions
Apr 26
2.5-3.0%
Conv. rate
Apr 26
$25-50
AOV
Apr 26
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Rootcandles.com is a website that specializes in selling a wide range of candles. Their inventory consists of pillar candles, beeswax candles, scented candles, outdoor candles, and decorative candles. Additionally, customers can find candle accessories, such as holders and snuffers. The website provides an easy-to-navigate online shopping experience.

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rootcandles.com Annual Revenue and Growth

rootcandles.com's annual sales on its online store amounted to $270.7K in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$270.7K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
rootcandles.com revenue by year

rootcandles.com's monthly revenueOVER TIME
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Over the past three months, rootcandles.com revenue has experienced decline of 29%, compared to the preceding three months.

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rootcandles.com revenue decline for last six months
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OVERVIEW
In April 2026, rootcandles.com generated $16,450 in revenue, significantly below the e-commerce industry median of $80,332, with a conversion rate of 2.50-3.00%, which is just shy of the high benchmark of 3.67%. The average order value (AOV) ranged between $25-50, far from the industry high of $321, while the site attracted 11,170 sessions, well below the median of 37,000 sessions. Overall, rootcandles.com remains underperforming compared to industry leaders like qvc.com, which boasts an impressive revenue of over $100 million and significantly higher traffic.
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rootcandles.com competitors

In April 2026, rootcandles.com reported revenue of $16,450 from 331 transactions across 11,170 sessions, yielding an average order value (AOV) between $25-50 and a conversion rate of 2.50-3.00%. In comparison, colonialcandle.com significantly outperformed with $163,257 in revenue, 959 transactions, and 32,564 sessions, showcasing an AOV of $150-175. dwhome.com also excelled, generating $127,072 with 2,171 transactions from 96,481 sessions, and an AOV of $50-75, although with a slightly lower conversion rate of 2.00-2.50%. In contrast, bigmoonbeeswax.com lagged behind at $1,219 in revenue, while pennandbeech.com achieved $48,963 with a notable conversion rate of 5.00-5.50%, despite having fewer sessions (12,971). Overall, rootcandles.com maintains a competitive position but faces significant challenges from higher-revenue competitors with larger transaction volumes and higher AOVs.

colonialcandle.com screenshot
#1 colonialcandle.com
163.3K
Revenue
32.6K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
dwhome.com screenshot
#2 dwhome.com
127.1K
Revenue
96.5K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
bigmoonbeeswax.com screenshot
#3 bigmoonbeeswax.com
1.2K
Revenue
1.5K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
pennandbeech.com screenshot
#4 pennandbeech.com
49K
Revenue
13K
Sessions
5.0-5.5%
Conv. rate
$50-75
AOV
quickcandles.com screenshot
#5 quickcandles.com
124.5K
Revenue
45.1K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
rootcandles.com vs top market performers
rootcandles.com
top retailers
conversion rate vs average order value for rootcandles.com and its competitors
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Revenue share by device at rootcandles.com

In April large majority of sales on rootcandles.com, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.

In April large majority of sales on rootcandles.com, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.
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rootcandles.com channels

Identify top traffic channels that drive growth for rootcandles.comand discover how performance of traffic channels has changed over time.

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rootcandles.com Google Ads spend

Evaluate rootcandles.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rootcandles.com devices

Review rootcandles.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rootcandles.com top markets

Explore rootcandles.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rootcandles.com country & global rank

Assess the ranking of rootcandles.com among other retailers within its primary country and worldwide.

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