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Home/Insights/Retailers/reifendirekt.de
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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4.1M
Revenue
Aug 26
723.3K
Sessions
Aug 26
1.0-1.5%
Conv. rate
Aug 26
$400-500
AOV
Aug 26
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Reifendirekt.de is an online platform offering automobile tires for purchase. Their extensive inventory includes a wide range of tire brands and types, catering to various vehicles and weather conditions. The website provides customers with a convenient interface to search, compare prices, and order tires directly to their preferred address.

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reifendirekt.de Annual Revenue and Growth

reifendirekt.de's annual sales on its online store amounted to $67M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$67M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
reifendirekt.de revenue by year

reifendirekt.de's monthly revenueOVER TIME
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Over the past three months, reifendirekt.de revenue has experienced decline of 6.2%, compared to the preceding three months.

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reifendirekt.de revenue decline for last six months
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OVERVIEW
In the competitive landscape of the automotive industry, reifendirekt.de stands out with impressive metrics for August 2026. With revenue for online sales reaching $4.1 million, it significantly exceeds the typical automotive industry retailer's monthly revenue of around $241,000. Its conversion rate of 1.00-1.50% is comfortably within the typical range of 0.53% to 2.94%. The average order value (AOV) of $450-475 also falls within the typical automotive industry retailer range of $183 to $936. Additionally, reifendirekt.de attracted 723,000 sessions, far surpassing the typical automotive industry retailer's approximately 54,800 sessions, showcasing its robust online presence.
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reifendirekt.de competitors

In stark contrast to reifen.com, which boasts a revenue of 6.2 million and 17,400 transactions, reifendirekt.de achieves a revenue of 4.1 million with 8,840 transactions. As of August 2026, reifendirekt.de's sessions reach 723,000, positioning it well ahead of tirendo.de's 55,400 sessions but trailing reifen.com. While both reifendirekt.de and tirendo.de share a conversion rate of 1.00-1.50%, reifen.com outperforms them with a conversion rate of 1.50-2.00%. The average order value (AOV) for reifendirekt.de is in the range of 450-475, surpassing tirendo.de's AOV of 300-325. In terms of overall performance, reifen.com leads the pack in revenue, transactions, and sessions, while reifendirekt.de ranks second in revenue and sessions. Other competitors, like pkwteile.de, with a revenue of 1.4 million and a conversion rate of 2.00-2.50%, showcase the diverse dynamics within the market, highlighting the competitive landscape of online tire retailing.

tirendo.de screenshot
#1 tirendo.de
243.4K
Revenue
55.4K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
reifen.com screenshot
#2 reifen.com
6.2M
Revenue
1.1M
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
reifen.de screenshot
#3 reifen.de
242.7K
Revenue
328.7K
Sessions
0.0-0.5%
Conv. rate
$300-325
AOV
oponeo.de screenshot
#4 oponeo.de
391.9K
Revenue
100.9K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
pkwteile.de screenshot
#5 pkwteile.de
1.4M
Revenue
661.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
reifendirekt.de vs top market performers
reifendirekt.de
top retailers
conversion rate vs average order value for reifendirekt.de and its competitors
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reifendirekt.de channels

Identify top traffic channels that drive growth for reifendirekt.deand discover how performance of traffic channels has changed over time.

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reifendirekt.de Google Ads spend

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reifendirekt.de devices

Review reifendirekt.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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reifendirekt.de top markets

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reifendirekt.de country & global rank

Assess the ranking of reifendirekt.de among other retailers within its primary country and worldwide.

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