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Aug 2025
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Home/Insights/Retailers/reifendirekt.de
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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3.7M
Revenue
650.2K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
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Reifendirekt.de is an online platform offering automobile tires for purchase. Their extensive inventory includes a wide range of tire brands and types, catering to various vehicles and weather conditions. The website provides customers with a convenient interface to search, compare prices, and order tires directly to their preferred address.

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reifendirekt.de's revenueOVER TIME
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Over the past three months, reifendirekt.de revenue has experienced decline of 24%, compared to the preceding three months.

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reifendirekt.de revenue decline for last six months
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OVERVIEW
In August 2025, reifendirekt.de in the VEHICLES had a revenue of $3,693,224, conversion rate of 1.00-1.50%, AOV of $425-450, and 650,214 sessions. The largest revenue in the industry was $76,647,993 from discounttire.com, the highest conversion rate was 2.85%, the highest AOV was $901, and the most sessions were at 31,994,791 from autozone.com. The median revenue was $200,434, the median conversion rate was 0.5%, the median AOV was $165, and the median sessions were 49,847.
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reifendirekt.de competitors

In August 2025, reifendirekt.de outperformed its competitors in terms of revenue with €3,693,224. However, in terms of transactions and sessions, reifen.com took the lead with 14,785 transactions and 917,649 sessions, generating €5,082,191 in revenue. reifendirekt.de had an average order value (AOV) ranging between €425-€450, while tirendo.de and reifen.com had AOVs of €275-€300 and €325-€350 respectively. When it comes to conversion rates, oponeo.de had the highest rate at 2.00-2.50, followed closely by tirendo.de and reifen.com at 1.50-2.00. reifendirekt.de had a conversion rate of 1.00-1.50. Overall, reifendirekt.de maintained a strong revenue performance but could work on increasing its conversion rate to compete more effectively with the top performers in the industry.

tirendo.de screenshot
#1 tirendo.de
541.5K
Revenue
120.4K
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
reifen.com screenshot
#2 reifen.com
5.1M
Revenue
917.6K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
reifen.de screenshot
#3 reifen.de
263K
Revenue
386.3K
Sessions
0.0-0.5%
Conv. rate
$275-300
AOV
oponeo.de screenshot
#4 oponeo.de
353K
Revenue
94.7K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
pkwteile.de screenshot
#5 pkwteile.de
1.4M
Revenue
764.4K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
reifendirekt.de vs top market performers
reifendirekt.de
top retailers
conversion rate vs average order value for reifendirekt.de and its competitors
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Revenue share by device at reifendirekt.de

In August large majority of sales on reifendirekt.de, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.

In August large majority of sales on reifendirekt.de, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.
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reifendirekt.de channels

Identify top traffic channels that drive growth for reifendirekt.deand discover how performance of traffic channels has changed over time.

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reifendirekt.de Google Ads spend

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reifendirekt.de devices

Review reifendirekt.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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reifendirekt.de top markets

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reifendirekt.de country & global rank

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