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Sep 2025
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Home/Insights/Retailers/refereestore.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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130.3K
Revenue
Sep 25
37.8K
Sessions
Sep 25
2.5-3.0%
Conv. rate
Sep 25
$125-150
AOV
Sep 25
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Refereestore.com is an online platform dedicated to offering a variety of products for referees across different sports. Their inventory features equipment and accessories required by referees such as jerseys, whistles, flags, scorebooks, and footwear. The website aims to assist referees by providing a comprehensive selection to support their officiating needs.

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refereestore.com Annual Revenue and Growth

refereestore.com's annual sales on its online store amounted to $1.4M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
refereestore.com revenue by year

refereestore.com's monthly revenueOVER TIME
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Over the past three months, refereestore.com revenue has experienced growth of 6%, compared to the preceding three months.

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refereestore.com revenue growth for last six months
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OVERVIEW
In September 2025, refereestore.com generated $130,350 in online sales, surpassing the sports industry median of $77,565, though still trailing Garmin's $183,476,907. With a conversion rate of 2.50-3.00%, it falls slightly below the industry high of 3.05%. The average order value (AOV) ranges between $125-150, significantly lower than the industry high of $539 but above the low of $73. The site attracted 37,802 sessions, exceeding the median of 30,275 sessions in the sports sector, but far behind Garmin's 47,231,640 sessions, indicating growth potential within its market niche.
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refereestore.com competitors

refereestore.com stands out among its competitors in terms of revenue, with $130,350 in September 2025. Its closest competitor in revenue is purchaseofficials.com with $182,628, followed by capellisport.com with $309,128. However, refereestore.com leads in transactions with 1,042, surpassing gerrydavis.com with 105 transactions and proreferee.com with 85 transactions. In sessions, refereestore.com falls behind capellisport.com with 37,802 sessions compared to 144,189 sessions. refereestore.com has an Average Order Value (AOV) range of $125-150, similar to capellisport.com, while purchaseofficials.com has a higher AOV range of $150-175. refereestore.com has a conversion rate of 2.50-3.00%, on par with capellisport.com and higher than most of its competitors. Overall, refereestore.com is a strong player in the referee sports equipment market, consistently performing well across different metrics compared to its competitors.

gerrydavis.com screenshot
#1 gerrydavis.com
12.8K
Revenue
5.7K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
purchaseofficials.com screenshot
#2 purchaseofficials.com
182.6K
Revenue
36.1K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
proreferee.com screenshot
#3 proreferee.com
17.1K
Revenue
2.3K
Sessions
3.5-4.0%
Conv. rate
$200-225
AOV
fssportinggoods.com screenshot
#4 fssportinggoods.com
5.9K
Revenue
4.9K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
capellisport.com screenshot
#5 capellisport.com
309.1K
Revenue
144.2K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
refereestore.com vs top market performers
refereestore.com
top retailers
conversion rate vs average order value for refereestore.com and its competitors
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Revenue share by device at refereestore.com

In September large majority of sales on refereestore.com, 99% was finalized on desktop devices, with 1.3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on refereestore.com, 99% was finalized on desktop devices, with 1.3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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refereestore.com channels

Identify top traffic channels that drive growth for refereestore.comand discover how performance of traffic channels has changed over time.

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refereestore.com Google Ads spend

Evaluate refereestore.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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refereestore.com devices

Review refereestore.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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refereestore.com top markets

Explore refereestore.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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refereestore.com country & global rank

Assess the ranking of refereestore.com among other retailers within its primary country and worldwide.

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