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Jan 2026
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Home/Insights/Retailers/refereestore.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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122.4K
Revenue
Jan 26
27.2K
Sessions
Jan 26
3.0-3.5%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
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Refereestore.com is an online platform dedicated to offering a variety of products for referees across different sports. Their inventory features equipment and accessories required by referees such as jerseys, whistles, flags, scorebooks, and footwear. The website aims to assist referees by providing a comprehensive selection to support their officiating needs.

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refereestore.com Annual Revenue and Growth

refereestore.com's annual sales on its online store amounted to $1.4M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$1.4M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
refereestore.com revenue by year

refereestore.com's monthly revenueOVER TIME
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Over the past three months, refereestore.com revenue has experienced decline of 15%, compared to the preceding three months.

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refereestore.com revenue decline for last six months
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OVERVIEW
In January 2026, refereestore.com generated $122,441 in online sales, outperforming the sports industry median of $84,141, while its conversion rate of 3.00-3.50% aligns with the industry's high standard of 3.0%. With an average order value (AOV) between $125-150, it remains above the low end of $78, yet far from the industry's peak AOV of $556. The store recorded 27,173 sessions, which is below the median of 31,579, and significantly lower than the highest session count of 40,123,045 from dickssportinggoods.com, indicating areas for growth in attracting traffic.
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refereestore.com competitors

In January 2026, refereestore.com outperformed its competitors in terms of revenue, with a total of $122,441. Its closest competitor in terms of revenue was purchaseofficials.com, with $170,185, followed by capellisport.com with $139,578. refereestore.com also had a higher number of transactions compared to most of its competitors, with 902 transactions, whereas gerrydavis.com only had 153 transactions. Additionally, refereestore.com had a relatively high average order value (AOV) in the range of $125-$150, similar to purchaseofficials.com and proreferee.com, and achieved a conversion rate of 3.00-3.50%, which was on par with purchaseofficials.com and proreferee.com as well. Overall, refereestore.com showcased strong performance across various metrics when compared to its competitors in the online referee equipment industry.

gerrydavis.com screenshot
#1 gerrydavis.com
18.1K
Revenue
8.5K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
purchaseofficials.com screenshot
#2 purchaseofficials.com
170.2K
Revenue
32.3K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
proreferee.com screenshot
#3 proreferee.com
19.9K
Revenue
3.2K
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
fssportinggoods.com screenshot
#4 fssportinggoods.com
2.6K
Revenue
2.2K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
capellisport.com screenshot
#5 capellisport.com
139.6K
Revenue
66.3K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
refereestore.com vs top market performers
refereestore.com
top retailers
conversion rate vs average order value for refereestore.com and its competitors
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Revenue share by device at refereestore.com

In January large majority of sales on refereestore.com, 99% was finalized on desktop devices, with 1.3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on refereestore.com, 99% was finalized on desktop devices, with 1.3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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refereestore.com channels

Identify top traffic channels that drive growth for refereestore.comand discover how performance of traffic channels has changed over time.

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refereestore.com Google Ads spend

Evaluate refereestore.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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refereestore.com devices

Review refereestore.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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refereestore.com top markets

Explore refereestore.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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refereestore.com country & global rank

Assess the ranking of refereestore.com among other retailers within its primary country and worldwide.

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