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Dec 2025
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Home/Insights/Retailers/refereestore.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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108.3K
Revenue
Dec 25
30.5K
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$125-150
AOV
Dec 25
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Refereestore.com is an online platform dedicated to offering a variety of products for referees across different sports. Their inventory features equipment and accessories required by referees such as jerseys, whistles, flags, scorebooks, and footwear. The website aims to assist referees by providing a comprehensive selection to support their officiating needs.

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refereestore.com Annual Revenue and Growth

refereestore.com's annual sales on its online store amounted to $1.4M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
refereestore.com revenue by year

refereestore.com's monthly revenueOVER TIME
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Over the past three months, refereestore.com revenue has experienced growth of 15%, compared to the preceding three months.

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refereestore.com revenue growth for last six months
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OVERVIEW
In December 2025, refereestore.com generated $108,272 in online sales, surpassing the sports industry's median revenue of $90,105 but significantly below industry leader garmin.com at $197,575,281; with a conversion rate of 2.50-3.00%, it remains competitive yet below the high of 3.13%, while its average order value (AOV) ranges between $125-150, well below the industry high of $535; the site attracted 30,499 sessions, slightly below the median of 34,350 and far from dickssportinggoods.com's 64,737,034 sessions, indicating room for growth in user engagement and sales performance.
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refereestore.com competitors

In December 2025, refereestore.com outperformed its competitors in terms of revenue with $108,272. While refereestore.com had 826 transactions and 30,499 sessions, its average order value (AOV) ranged between $125-150 with a conversion rate of 2.50-3.00%. In comparison, gerrydavis.com had revenue of $12,958 with 110 transactions and 6,712 sessions, an AOV of $100-125, and a conversion rate of 1.50-2.00%. purchaseofficials.com had the highest revenue at $166,510, with 1,036 transactions and 36,051 sessions, an AOV of $150-175, and a conversion rate of 2.50-3.00%. Despite this, refereestore.com held its own against competitors like proreferee.com, fssportinggoods.com, and capellisport.com, showcasing consistent performance across the board.

gerrydavis.com screenshot
#1 gerrydavis.com
13K
Revenue
6.7K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
purchaseofficials.com screenshot
#2 purchaseofficials.com
166.5K
Revenue
36.1K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
proreferee.com screenshot
#3 proreferee.com
18.4K
Revenue
2.9K
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
fssportinggoods.com screenshot
#4 fssportinggoods.com
3K
Revenue
2.3K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
capellisport.com screenshot
#5 capellisport.com
132.6K
Revenue
67.4K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
refereestore.com vs top market performers
refereestore.com
top retailers
conversion rate vs average order value for refereestore.com and its competitors
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Revenue share by device at refereestore.com

In December large majority of sales on refereestore.com, 99% was finalized on desktop devices, with 1.3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on refereestore.com, 99% was finalized on desktop devices, with 1.3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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refereestore.com channels

Identify top traffic channels that drive growth for refereestore.comand discover how performance of traffic channels has changed over time.

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refereestore.com Google Ads spend

Evaluate refereestore.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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refereestore.com devices

Review refereestore.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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refereestore.com top markets

Explore refereestore.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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refereestore.com country & global rank

Assess the ranking of refereestore.com among other retailers within its primary country and worldwide.

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