racingusa.com
RacingUSA.com is an online platform focused on selling a wide range of NASCAR merchandise and apparel. Their inventory includes various race team and driver-branded items such as clothing, accessories, die-casts, collectibles, and home decor. The website caters to racing enthusiasts and offers products affiliated with popular NASCAR teams and drivers.
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racingusa.com Annual Revenue and Growth
racingusa.com's annual sales on its online store amounted to $1.6M in 2025, broadly flat year over year. For 2026, revenue is expected to grow by 20-50%.
racingusa.com's monthly revenueOVER TIME
Over the past three months, racingusa.com revenue has experienced growth of 55%, compared to the preceding three months.
racingusa.com competitors
The competitive set includes racingusa.com, lionelracing.com, and officialracegear.com. In July 2026, racingusa.com generated $118,000 in revenue, placing it second among its peers but trailing lionelracing.com by $501,000. With 790 transactions, racingusa.com again ranks second, lagging behind lionelracing.com by 3,465 transactions. Additionally, racingusa.com recorded 30,400 sessions, the lowest of the three, falling short of lionelracing.com by 230,000 sessions. Both racingusa.com and lionelracing.com share a similar average order value (AOV) range of $125-150, but racingusa.com has a higher conversion rate of 2.50-3.00%, compared to lionelracing.com's 1.50-2.00%. Meanwhile, officialracegear.com earned $50,500 with a conversion rate of 1.50-2.00%, positioning it last in revenue and transactions. Overall, racingusa.com has strengths but is clearly outperformed by lionelracing.com across most metrics.
Revenue share by device at racingusa.com
In July large majority of sales on racingusa.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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racingusa.com channels
Identify top traffic channels that drive growth for racingusa.comand discover how performance of traffic channels has changed over time.
racingusa.com Google Ads spend
Evaluate racingusa.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
racingusa.com devices
Review racingusa.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
