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Home/Insights/Retailers/racingusa.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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107.9K
Revenue
Mar 26
43.3K
Sessions
Mar 26
2.0-2.5%
Conv. rate
Mar 26
$100-125
AOV
Mar 26
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RacingUSA.com is an online platform focused on selling a wide range of NASCAR merchandise and apparel. Their inventory includes various race team and driver-branded items such as clothing, accessories, die-casts, collectibles, and home decor. The website caters to racing enthusiasts and offers products affiliated with popular NASCAR teams and drivers.

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racingusa.com Annual Revenue and Growth

racingusa.com's annual sales on its online store amounted to $1.6M in 2025, broadly flat year over year. For 2026, revenue is expected to grow by 20-50%.

Annual Revenue (GMV)2025
$1.6M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
racingusa.com revenue by year

racingusa.com's monthly revenueOVER TIME
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Over the past three months, racingusa.com revenue has experienced decline of 36%, compared to the preceding three months.

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racingusa.com revenue decline for last six months
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OVERVIEW
In March 2026, racingusa.com generated $107,941 in online sales, outperforming the SPORTS median of $85,085, with a conversion rate of 2.00-2.50%, slightly below the high of 3.09%. The site's average order value (AOV) ranged from $100 to $125, while the high in the industry reached $538. With 43,311 sessions, racingusa.com exceeded the sports median of 31,259 but fell short of the 42,240,065 sessions seen by the leading site, dickssportinggoods.com. Despite these metrics, racingusa.com remains a competitive player in the online sports retail market.
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racingusa.com competitors

In March 2026, racingusa.com generated a revenue of $107,941 from 907 transactions with 43,311 sessions, boasting an average order value (AOV) between $100-125 and a conversion rate of 2.00-2.50%. Comparing this data to its competitors, lionelracing.com outperformed racingusa.com with a revenue of $233,920 from 1,947 transactions and 190,972 sessions, although their conversion rate was lower at 1.00-1.50%. On the other hand, officialracegear.com lagged behind racingusa.com with a revenue of $37,768 from 585 transactions and 27,478 sessions, offering a lower AOV range of $50-75 but sharing a similar conversion rate of 2.00-2.50%. Overall, racingusa.com remains competitive in terms of revenue and conversion rate compared to its peers in the racing merchandise industry.

lionelracing.com screenshot
#1 lionelracing.com
233.9K
Revenue
191K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
officialracegear.com screenshot
#2 officialracegear.com
37.8K
Revenue
27.5K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
racingusa.com vs top market performers
racingusa.com
top retailers
conversion rate vs average order value for racingusa.com and its competitors
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Revenue share by device at racingusa.com

In March large majority of sales on racingusa.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

In March large majority of sales on racingusa.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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racingusa.com channels

Identify top traffic channels that drive growth for racingusa.comand discover how performance of traffic channels has changed over time.

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racingusa.com Google Ads spend

Evaluate racingusa.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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racingusa.com devices

Review racingusa.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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racingusa.com top markets

Explore racingusa.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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racingusa.com country & global rank

Assess the ranking of racingusa.com among other retailers within its primary country and worldwide.

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