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Sep 2025
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Home/Insights/Retailers/purblack.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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22.1K
Revenue
Sep 25
8.7K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$125-150
AOV
Sep 25
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Purblack.com is a website that offers a range of products. The website focuses on marketing high-quality supplements made from genuine natural goods, while also providing useful information regarding their products. These supplementary items strive to contribute to individuals health and wellbeing through their unique formulas.

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purblack.com Annual Revenue and Growth

purblack.com's annual sales on its online store amounted to $784.7K in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$784.7K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
purblack.com revenue by year

purblack.com's monthly revenueOVER TIME
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Over the past three months, purblack.com revenue has experienced growth of 22%, compared to the preceding three months.

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purblack.com revenue growth for last six months
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OVERVIEW
In September 2025, purblack.com, operating in the HEALTH sector, achieved online sales revenue of $22,150, surpassing the median of $17,076. With a conversion rate of 1.50-2.00%, it remains competitive against a high benchmark of 4.45%. The average order value (AOV) ranged between $125-150, below the sector's high of $307. purblack.com recorded 8,745 sessions, above the median of 5,380, but significantly lower than the leader iherb.com's impressive 45,467,088 sessions, indicating growth potential in engagement and sales conversion strategies.
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purblack.com competitors

In September 2025, when comparing purblack.com to its competitor lostempireherbs.com, it is clear that purblack.com falls behind in terms of revenue, with only $22,150 compared to lostempireherbs.com's $75,476. Similarly, purblack.com also lags behind in the number of transactions, with 152 transactions as opposed to lostempireherbs.com's 713 transactions. Additionally, in terms of sessions, purblack.com had 8,745 sessions while lostempireherbs.com had 60,330 sessions. However, purblack.com has a higher average order value (AOV) ranging from $125 to $150, whereas lostempireherbs.com's AOV is slightly lower at $100 to $125. In conversion rate, purblack.com is also ahead with a range of 1.50-2.00% compared to lostempireherbs.com's 1.00-1.50%. Despite purblack.com having lower revenue and transactions, it performs better in terms of AOV and conversion rate when compared to lostempireherbs.com.

lostempireherbs.com screenshot
#1 lostempireherbs.com
75.5K
Revenue
60.3K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
purblack.com vs top market performers
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conversion rate vs average order value for purblack.com and its competitors
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Revenue share by device at purblack.com

In September large majority of sales on purblack.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on purblack.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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purblack.com channels

Identify top traffic channels that drive growth for purblack.comand discover how performance of traffic channels has changed over time.

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purblack.com Google Ads spend

Evaluate purblack.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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purblack.com devices

Review purblack.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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purblack.com top markets

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purblack.com country & global rank

Assess the ranking of purblack.com among other retailers within its primary country and worldwide.

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