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Nov 2025
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Home/Insights/Retailers/primalpetfoods.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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63.9K
Revenue
Nov 25
29.1K
Sessions
Nov 25
5.5-6.0%
Conv. rate
Nov 25
$25-50
AOV
Nov 25
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PrimalPetFoods.com is a website that offers a wide range of pet food products. They primarily sell biologically appropriate raw food formulas for dogs and cats, including freeze-dried and frozen options. The website also provides information on how to properly transition pets to raw diets and offers a store locator feature for customers.

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primalpetfoods.com Annual Revenue and Growth

primalpetfoods.com's annual sales on its online store amounted to $1.2M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
primalpetfoods.com revenue by year

primalpetfoods.com's monthly revenueOVER TIME
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Over the past three months, primalpetfoods.com revenue has experienced decline of 2.4%, compared to the preceding three months.

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primalpetfoods.com revenue decline for last six months
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OVERVIEW
In November 2025, primalpetfoods.com generated $63,931 in online sales, slightly above the industry median of $62,853, with a commendable conversion rate of 5.50-6.00%, close to the category's high of 6.58%. The average order value (AOV) ranged from $25-50, notably lower than the high AOV of $209 in the pets and animals category. With 29,052 sessions, primalpetfoods.com performed well against the median of 19,436, but significantly behind the leading competitor, chewy.com, which achieved an impressive 45,423,920 sessions, highlighting the competitive landscape in the pet food and supplies industry.
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primalpetfoods.com competitors

In November 2025, primalpetfoods.com generated a revenue of $63,931 with 1,712 transactions and 29,052 sessions, resulting in an average order value (AOV) between $25-50 and a conversion rate of 5.50-6.00%. In comparison, jakespetsupply.com had a revenue of $12,299 with 185 transactions and 4,660 sessions, an AOV between $50-75, and a conversion rate of 3.50-4.00%. petfood.express outperformed with a revenue of $1,104,035, 12,857 transactions, and 195,145 sessions, boasting an AOV of $75-100 and a conversion rate of 6.50-7.00%. polkadog.com had a revenue of $363,526, 3,446 transactions, and 36,025 sessions, with an AOV between $100-125 and a high conversion rate of 9.50-10.00%. Both animalbiome.com and krisers.com also showed strong performance in revenue, transactions, sessions, AOV, and conversion rates compared to primalpetfoods.com's metrics.

jakespetsupply.com screenshot
#1 jakespetsupply.com
12.3K
Revenue
4.7K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
petfood.express screenshot
#2 petfood.express
1.1M
Revenue
195.1K
Sessions
6.5-7.0%
Conv. rate
$75-100
AOV
polkadog.com screenshot
#3 polkadog.com
363.5K
Revenue
36K
Sessions
9.5-10.0%
Conv. rate
$100-125
AOV
animalbiome.com screenshot
#4 animalbiome.com
294.3K
Revenue
92.8K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
krisers.com screenshot
#5 krisers.com
318.3K
Revenue
25.4K
Sessions
9.5-10.0%
Conv. rate
$125-150
AOV
primalpetfoods.com vs top market performers
primalpetfoods.com
top retailers
conversion rate vs average order value for primalpetfoods.com and its competitors
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Revenue share by device at primalpetfoods.com

In November large majority of sales on primalpetfoods.com, 95% was finalized on desktop devices, with 5.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on primalpetfoods.com, 95% was finalized on desktop devices, with 5.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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primalpetfoods.com channels

Identify top traffic channels that drive growth for primalpetfoods.comand discover how performance of traffic channels has changed over time.

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primalpetfoods.com Google Ads spend

Evaluate primalpetfoods.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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primalpetfoods.com devices

Review primalpetfoods.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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primalpetfoods.com top markets

Explore primalpetfoods.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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primalpetfoods.com country & global rank

Assess the ranking of primalpetfoods.com among other retailers within its primary country and worldwide.

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