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Jul 2025
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Home/Insights/Retailers/peony.co.uk
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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823.4
Revenue
3.2K
Sessions
0.5-1.0%
Conv. rate
$25-50
AOV
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Peony.co.uk is a website that offers an assortment of products related to home decor and lifestyle. Their inventory includes furniture, lighting fixtures, wall art, textiles, and decorative accessories. They provide customers with a wide selection of stylish and contemporary items to enhance their living spaces with timeless charm.

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peony.co.uk's revenueOVER TIME
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Over the past three months, peony.co.uk revenue has experienced growth of 55%, compared to the preceding three months.

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peony.co.uk revenue growth for last six months
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OVERVIEW
peony.co.uk, a GIFTS industry website, generated $823 in online sales with a conversion rate of 0.50-1.00% and an AOV of $25-50 in July 2025. The highest revenue in the category was $37,880,367 from paperlesspost.com, while the highest conversion rate was 5.32% and the highest AOV was $246. peony.co.uk had 3,179 sessions, significantly lower than the category median of 11,596, and far below the top performer, paperlesspost.com, with 11,182,431 sessions.
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peony.co.uk competitors

In July 2025, peony.co.uk generated £823 in revenue from 30 transactions with 3,179 sessions, resulting in an Average Order Value (AOV) of £25-£50 and a conversion rate of 0.50-1.00%. Compared to its competitors, urbanstems.com led the pack with £612,864 in revenue from 2,882 transactions and 179,859 sessions, boasting an AOV of £200-£225 and a conversion rate of 1.50-2.00%. bloom.uk.com followed with £40,278 in revenue from 608 transactions and 10,768 sessions, offering an AOV of £50-£75 and a conversion rate of 5.50-6.00%. treepeony.com generated £65,866 in revenue from 530 transactions and 27,483 sessions, featuring an AOV of £100-£125 and a conversion rate of 1.50-2.00%. Lastly, nearlynatural.com stood at £1,224,240 in revenue from 5,287 transactions and 271,242 sessions, showcasing an AOV of £225-£250 and a conversion rate of 1.50-2.00%.

urbanstems.com screenshot
#1 urbanstems.com
612.9K
Revenue
179.9K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
bloom.uk.com screenshot
#2 bloom.uk.com
40.3K
Revenue
10.8K
Sessions
5.5-6.0%
Conv. rate
$50-75
AOV
treepeony.com screenshot
#3 treepeony.com
65.9K
Revenue
27.5K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
nearlynatural.com screenshot
#4 nearlynatural.com
1.2M
Revenue
271.2K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
peony.co.uk vs top market performers
peony.co.uk
top retailers
conversion rate vs average order value for peony.co.uk and its competitors
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Revenue share by device at peony.co.uk

In July large majority of sales on peony.co.uk, 85% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 15% of sales coming from desktop devices.

In July large majority of sales on peony.co.uk, 85% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 15% of sales coming from desktop devices.
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peony.co.uk channels

Identify top traffic channels that drive growth for peony.co.ukand discover how performance of traffic channels has changed over time.

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peony.co.uk Google Ads spend

Evaluate peony.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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peony.co.uk devices

Review peony.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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peony.co.uk top markets

Explore peony.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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peony.co.uk country & global rank

Assess the ranking of peony.co.uk among other retailers within its primary country and worldwide.

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